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215/70r16

Maybe

An estimated 0.1% of orders come back. But buyers convert on only 0.6% of searches, so 215/70r16 is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 7,287 Automotive niches · +2 vs the category median of 49
Market size
$80K/yr77K searches / yr
90-day growth
+12.6%search demand this quarter
Competition
35%top-5 click share · 32 brands · 35 sellers

Flapen Score

215/70r16 against its category

The dotted line is the Automotive average. Past it, 215/70r16 is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 215/70r16 market on Amazon at a glance

Shoppers on Amazon United States searched for 215/70r16 77K times last year and spent an estimated $80K. The top 5 brands take 45% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+12.6%
Conversion, latest week
0.6%
Market size, estimated
$80Ka year
Peak month
June1.2× the quietest month
Top search term
215/70r1641K searches a year

02 · Price

A sale here is worth $161.73.

Listings sell for $161.73 on average, from $62.70 to $368.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $161.73 that is $0 to $16K a year per listing.

Average price
$161.73above the $15 to $100 sweet spot
Price range
$62.70–$368.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

49% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #1,334 within Tires & Wheels. It carries 555 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
49%
Prime listings
57%
Out of stock, average day
3.9%
Average rank
#1,334in Tires & Wheels
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
555per listing
Listings tracked
47

04 · Newcomers

1 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
10
Successful launches
1Amazon's first-year sales bar
Average brand age
68 months

Products

Top 215/70r16 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

32 rising

Sellers

35

Top-5 brand share

45%

Top 20: 91%

Top-5 click share

35%

Top 20: 77%

Open market

49%

  • Brand 112%
  • Brand 211%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

215/70r16 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top 215/70r16 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 215/70r1641K/yr
  • 215/70r16 tires8K/yr
  • 215/75r165K/yr
  • 215/70r16 tires set of 46K/yr
  • 215 70 165K/yr
  • 215 70 16 tires8K/yr
  • 215/70/164K/yr

Reviews and returns

What reviews say buyers love and hate about 215/70r16

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Durability”
0.1%of orders come back
“Last about a year and a quarter”
A buyer, on “Durability”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 215/70r16 questions

Answered from the same tracked data.