215/70r16
Worth a lookShows low returns (0.1%), but weak search conversion (0.6%) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Review moat
Good555.36avg incumbent reviews — the moat a new listing must climb
Avg price
Good$161.73avg listing price — sweet spot $15–$100
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$80K$80K/yr · 77K searches
Price range
Bad$62.70–$368.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, 215/70r16 is a $80K/yr Amazon United States market (77K searches/yr). The top 5 brands hold 45% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
215/70r16 market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $243K–$323K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #1,334
- Page quality
- 0%
- Prime
- 57%
- Sponsored
- 49%
- Out of stock
- 3.9%
- Avg brand age
- 68 months
- Avg seller age
- 151 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
32 rising
Sellers
35
Top-5 brand share
45%
Top 20: 91%
Top-5 click share
35%
Top 20: 77%
Open market
49%
- Landspider12%
- TRAVELSTAR11%
- Prinx10%
- Aplus8%
- Fullway6%
- Evoluxx5%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +12.6% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top 215/70r16 search terms
- 215/70r1641K/yr
- 215/70r16 tires8K/yr
- 215/75r165K/yr
- 215/70r16 tires set of 46K/yr
- 215 70 165K/yr
- 215 70 16 tires8K/yr
- 215/70/164K/yr
Top 215/70r16 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Set of 4 (Four) Travelstar UN66 215/70R16 100H All-Season High Performance CUV/SUV Tires 215/70/16 - Includes Three-Year Road Hazard Warranty UTQG 520AA (Tire Only)
TRAVELSTAR$349.724.8★290 rev
Set of 2 (TWO) Landspider Citytraxx H/T All-Season Truck/SUV Highway Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Landspider$156.944.8★20 rev
Prinx HiCountry HT2 Highway 215/70R16 100H SUV/Crossover Tire
Prinx$75.084.6★233 rev
Sailun TerraMax HLT 215/70R16 100H BSW
SAILUN$68.844.0★4 rev
215/70R16 Hankook KINERGY ST H735 100T TL 70K @
HANKOOK$99.744.8★35 rev
Newest
by launch date
Aplus Shredder AT Truck/SUV A/T All-Terrain Off-Road Radial Tire-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall 660AA
Aplus$82.4227 rev
Set of 4 (FOUR) Aplus Comfort HP Truck/SUV All-Season Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 560AA
Aplus$295.266 rev
Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA
Aplus$302.830 rev
Set of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Evoluxx$308.310 rev
Westlake Foray RP218 All Season 215/70R16 100H Passenger Tire
WESTLAKE$67.860 rev
Trending
90-day click momentumSet of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA
Evoluxx$308.310.0★
Westlake Foray RP218 All Season 215/70R16 100H Passenger Tire
WESTLAKE$67.860.0★
Ironman RB-SUV 215/70R16 100S Passenger Tire
Ironman$87.354.6★
Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA
Aplus$302.830.0★
Aplus Shredder AT Truck/SUV A/T All-Terrain Off-Road Radial Tire-215/70R16 215/70/16 215/70-16 100H Load Range SL 4-Ply BSW Black Side Wall 660AA
Aplus$82.424.8★
What buyers say about 215/70r16
What buyers praise and complain about, mined from review topics.What buyers love
“Perfect quality tires”
“Good tires for the price”
“Great tires”
“Exactly as ordered”
“Fits perfectly”
“Durable”
“good price comfortable ride”
“and good traction”
“The ride feels smooth and quiet, and the car has much better grip on the road, especially in rain”
“My Camry feels safer”
What buyers complain about
“Last about a year and a quarter”
“stinks for support”
“Poor quality”
“Definitely not as beefy looking as the picture”
“just the wrong size from what I intended to ordee”
Top return reasons
Common questions
- Is 215/70r16 profitable to sell on Amazon United States?
- The niche generates $80K/yr across 47 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Worth a look (51/100).
- How competitive is the 215/70r16 niche?
- 32 brands and 35 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in 215/70r16?
- Top complaints mined from reviews: Durability, Smell, Quality-Overall. The return rate is 0.1%.
- When does demand for 215/70r16 peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the 215/70r16 niche?
- Listings span $62.70–$368.88; the average listing price is $161.73 (sweet spot $15–$100). The average incumbent carries 555 reviews — the moat a new listing must climb.