210 plastic cleaner & polish
Worth a lookShows searches that convert (16.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Growth
Incredible+176.1%90-day search growth — must beat 0% to launch
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$41.01avg listing price — sweet spot $15–$100
Price range
Great$15.21–$107.62cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good502.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$206K$206K/yr · 30K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Brand share
Bad93%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, 210 plastic cleaner & polish is a $206K/yr Amazon United States market (30K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 66/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
210 plastic cleaner & polish market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $205K–$246K
- units × avg price
- Conversion rate
- 16.9%
- Avg BSR
- #674
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 83%
- Out of stock
- 6.0%
- Avg brand age
- 111 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
7 falling
Sellers
83
Top-5 brand share
93%
Top 20: 98%
Top-5 click share
66%
Top 20: 100%
Open market
4%
- IMAR33%
- Sumner Laboratories30%
- 303 Products12%
- STAR BRITE10%
- MyBoatStore8%
- Brnadzs3%
- Open — no brand owns it (1 brand, 4%)
Demand
Weekly Amazon search volume, last 31 weeks — +176.1% search growth over the last 90 days.Top 210 plastic cleaner & polish search terms
- imar strataglass protective cleaner7K/yr
- 210 plastic cleaner & polish10K/yr
- isinglass cleaner6K/yr
- imar3K/yr
- 210 plastic cleaner3K/yr
- isinglass cleaner for boats3K/yr
Top 210 plastic cleaner & polish products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
IMAR Strataglass Protective Cleaner (#301)
IMAR$26.794.7★410 rev
Sumner Laboratories 23304C-2PK 210 Plastic Cleaner/Polish Aerosol - 28 fl. oz. 2 Pack
Sumner Laboratories$38.424.6★1,606 rev
303 Marine Clear Vinyl Cleaner for Isinglass & Strataglass 32 oz
303 Products$15.214.6★3,370 rev
STAR BRITE View Guard Clear Plastic Treatment - Ideal for Strataglass EZ2CY Eisenglass - Enhances Wet Weather Visibility Repels Water Spray Salt & Dirt - 22 OZ Spray (095222)
STAR BRITE$18.744.4★603 rev
Sumner Laboratories (23304) 210 Plastic Cleaner/Polish - 14 fl. oz. Aerosol
Sumner Laboratories$22.604.6★1,606 rev
Newest
by launch date
MyBoatStore Bundle Includes Imar 301 Strataglass Cleaner an Imar 302 Polish and a Microfiber Detailing Cloth. Bundle has 3 Total Items
MyBoatStore$64.8110 rev
Sumner Laboratories 210 Plastic Cleaner/Polish (7 oz) with Microfiber
Sumner Laboratories$22.428 rev
Sumner Laboratories (23304 210 Plastic Cleaner/Polish (14 oz) with Falcon Advanced (Microfiber Towel)
Sumner Laboratories$27.513 rev
Sumner Laboratories 23301C-2PK 210 Plastic/Polish Aerosol 7 oz (2 Pack)
--$38.528 rev
MyBoatStore Imar 301 Strataglass Cleaner Bundle with Microfiber Detailing Cloth (2 Total Items)
MyBoatStore$36.8736 rev
Trending
90-day click momentum
IMAR Captains Bucket #507
IMAR$107.625.0★
Strataglass Protective Polish (#302)16 oz
IMAR$32.234.7★
Camco 210 Plastic Cleaner Polish 14oz Spray Consumer Electronics Electronics
Brnadzs$22.504.3★
IMAR Strataglass Protective Cleaner (#301)
IMAR$26.794.7★
STAR BRITE View Guard Clear Plastic Treatment - Ideal for Strataglass EZ2CY Eisenglass - Enhances Wet Weather Visibility Repels Water Spray Salt & Dirt - 22 OZ Spray (095222)
STAR BRITE$18.744.4★
What buyers say about 210 plastic cleaner & polish
What buyers praise and complain about, mined from review topics.What buyers love
“helps clean”
“Excellent product”
“Works Well”
“easy to use”
“Excellent product at a excellent price”
“the plastic is totally clear again”
“Great for protection of isomglass, on boats”
“It holds up well”
“it does his job”
“Just follow the instructions & youre golden”
What buyers complain about
“Didn't work”
“This stuff isn't cheap”
“To hard to use”
“doesn't remove even the slightest of scratches so don't expect it to”
“previous comment about the bottle is true it leaks”
“you know what a pain they are to clean”
“The results are no better than the original plastic”
“It's really hard”
“clarity was worse”
Top return reasons
Common questions
- Is 210 plastic cleaner & polish profitable to sell on Amazon United States?
- The niche generates $206K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +176.1%. Flapen's verdict: Worth a look (66/100).
- How competitive is the 210 plastic cleaner & polish niche?
- 7 brands and 83 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in 210 plastic cleaner & polish?
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Ease Of Use. The return rate is 0.7%.
- What does it cost to enter the 210 plastic cleaner & polish niche?
- Listings span $15.21–$107.62; the average listing price is $41.01 (sweet spot $15–$100). The average incumbent carries 502 reviews — the moat a new listing must climb.