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2023 hyundai palisade floor mats

Skip it

Soft demand (-28.9% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 11Conversion 49Competition 15Returns 43Price range 21Avg price 72Brand share 39Review moat 77Quality gap 24

Review moat

Great469.82

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$108.07

avg listing price — sweet spot $15–$100

Conversion

Okay3.9%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad$75.18–$191.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad81%

top-5 click share — a locked-up shelf

Market size

Bad$50K

$50K/yr · 12K searches

Growth

Bad-28.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, 2023 hyundai palisade floor mats is a $50K/yr Amazon United States market (12K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 30/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

2023 hyundai palisade floor mats market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$54K–$81K
units × avg price
Conversion rate
3.9%
Avg BSR
#546
Page quality
0%
Prime
91%
Sponsored
100%
Out of stock
6.9%
Avg brand age
26 months
Avg seller age
219 days

Competition & brand share

The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 falling

Sellers

15

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

13%

  • HOUCLEMIC43%
  • LASFIT13%
  • CARTIST12%
  • KARPAL9%
  • AUXKO6%
  • Rongtaod5%
  • Open — no brand owns it (4 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.9% search growth over the last 90 days.
700500Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 2.1×

Top 2023 hyundai palisade floor mats search terms

  • 2025 hyundai palisade floor mats6K/yr
  • hyundai palisade floor mats3K/yr
  • 2024 hyundai palisade floor mats3K/yr
All search terms

Top 2023 hyundai palisade floor mats products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$7K30%$15K45%$22K60%$30K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about 2023 hyundai palisade floor mats

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall56%

“Fit great”

Quality-Overall16%

“Excellent aftermarket product”

Assembly/Installation8%

“Easy installation”

Ease Of Cleaning5%

“Easy to clean & wipe down”

Value For Money4%

“Well worth the price”

Advertised Vs Actual Product3%

“As described”

Durability2%

“They seem to be very durable”

Weight Light1%

“lightweight”

Flexibility1%

“flexible”

Thickness1%

“The TPE material is thick”

What buyers complain about

Flatness17%

“it will take forever for them to lay flat again when you put the seats down”

Rubber Quality6%

“this is not rubber”

Material Quality6%

“it feels very cheap”

Advertised Vs Actual Product6%

“Not what it looks like in the photos”

Thickness6%

“Although kinda thin”

Top return reasons

Size-Overall40%
Material Quality16%
Quality-Overall7%
Defective Material/Parts5%
Value For Money4%
Advertised Vs Actual Product4%
Thin3%
Flatness3%
Compatibility-Overall2%
Strength2%

Common questions

Is 2023 hyundai palisade floor mats profitable to sell on Amazon United States?
The niche generates $50K/yr across 11 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -28.9%. Flapen's verdict: Skip it (30/100).
How competitive is the 2023 hyundai palisade floor mats niche?
10 brands and 15 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in 2023 hyundai palisade floor mats?
Top complaints mined from reviews: Flatness, Rubber Quality, Material Quality. The return rate is 3.6%.
When does demand for 2023 hyundai palisade floor mats peak?
Demand peaks in Jul–Aug–Sep; the busiest month runs 2.1× the quietest.
What does it cost to enter the 2023 hyundai palisade floor mats niche?
Listings span $75.18–$191.20; the average listing price is $108.07 (sweet spot $15–$100). The average incumbent carries 470 reviews — the moat a new listing must climb.