2017 Subaru Outback Wiper Blades
FailDemand is soft, at -29.0% this quarter, so 2017 Subaru Outback Wiper Blades is a Fail.
- Flapen Score
- 39 / 100Ranks 6,186 of 7,287 Automotive niches · −10 vs the category median of 4939
- Market size
- $80K/yr37K searches / yr
- 90-day growth
- -29.0%search demand this quarter
- Competition
- 80%top-5 click share · 10 brands · 15 sellers
Flapen Score
2017 Subaru Outback Wiper Blades against its category
The dotted line is the Automotive average. Past it, 2017 Subaru Outback Wiper Blades is stronger. Inside it, weaker.
Market
The 2017 Subaru Outback Wiper Blades market on Amazon at a glance
Shoppers on Amazon United States searched for 2017 Subaru Outback Wiper Blades 37K times last year and spent an estimated $80K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 6.8% of those searches ended in a purchase.
Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $80K a year.
- Searches, last 12 months
- 37K
- Growth, 90 days vs prior 90
- -29.0%
- Conversion, latest week
- 6.8%
- Market size, estimated
- $80Ka year
- Peak month
- November2.7× the quietest month
- Top search term
- subaru outback windshield wipers16K searches a year
02 · Price
A sale here is worth $31.91.
Listings sell for $31.91 on average, from $20.09 to $74.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $31.91 that is $3K to $8K a year per listing.
- Average price
- $31.91inside the $15 to $100 sweet spot
- Price range
- $20.09–$74.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$8K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #120 within Windshield Wipers & Parts. It carries 9,735 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 2.7%
- Average rank
- #120in Windshield Wipers & Parts
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 9,735per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top 2017 Subaru Outback Wiper Blades products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
10 flat
Sellers
15
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
10%
- Brand 127%
- Brand 222%
- Brand 321%
- Brand 410%
- Brand 57%
- Brand 63%
- Open — no brand owns it (4 brands, 10%)
Demand
2017 Subaru Outback Wiper Blades search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top 2017 Subaru Outback Wiper Blades search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- subaru outback windshield wipers16K/yr
- 2017 subaru outback wiper blades4K/yr
- 2022 subaru outback wiper blades4K/yr
- subaru outback wiper blades4K/yr
- 2020 subaru outback wiper blades4K/yr
- 2021 subaru outback wiper blades3K/yr
Reviews and returns
What reviews say buyers love and hate about 2017 Subaru Outback Wiper Blades
We read the reviews and the return reasons for every product selling here.
“poor quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 2017 Subaru Outback Wiper Blades questions
Answered from the same tracked data.









