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2017 Ford Escape Tail Light

Fail

The top 5 brands take 100% of clicks, so 2017 Ford Escape Tail Light is a Fail.

Flapen Score
40
40 / 100
Ranks 6,010 of 7,287 Automotive niches · −9 vs the category median of 49
Market size
$77K/yr12K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
84%top-5 click share · 5 brands · 7 sellers

Flapen Score

2017 Ford Escape Tail Light against its category

The dotted line is the Automotive average. Past it, 2017 Ford Escape Tail Light is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2017 Ford Escape Tail Light market on Amazon at a glance

Shoppers on Amazon United States searched for 2017 Ford Escape Tail Light 12K times last year and spent an estimated $77K. All 5 brands take every click. Demand peaks in Apr–May. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 9.4% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
9.4%
Market size, estimated
$77Ka year
Peak month
April2.3× the quietest month
Top search term
2017 ford escape tail light assembly6K searches a year

02 · Price

A sale here is worth $69.31.

Listings sell for $69.31 on average, from $54.78 to $72.43. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $69.31 that is $0 to $7K a year per listing.

Average price
$69.31inside the $15 to $100 sweet spot
Price range
$54.78–$72.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #246 within Lights, Bulbs & Indicators. It carries 170 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
11.8%
Average rank
#246in Lights, Bulbs & Indicators
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
170per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top 2017 Ford Escape Tail Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 213%
  • Brand 312%
  • Brand 411%
  • Brand 52%

Demand

2017 Ford Escape Tail Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May · busiest ÷ quietest = 2.3×

Search terms

Top 2017 Ford Escape Tail Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 2017 ford escape tail light assembly6K/yr
  • 2017 ford escape tail light3K/yr
  • ford escape rear tail light2K/yr

Reviews and returns

What reviews say buyers love and hate about 2017 Ford Escape Tail Light

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Durability”
3.4%of orders come back
“5 months in, brake light has failed”
A buyer, on “Durability”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 2017 Ford Escape Tail Light questions

Answered from the same tracked data.