2013 ford explorer key fob
Skip itA small market ($68K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.58avg listing price — sweet spot $15–$100
Price range
Great$6.22–$99.40cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good680.94avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-13.8%90-day search growth — must beat 0% to launch
Market size
Bad$68K$68K/yr · 60K searches
According to Flapen's Amazon United States niche tracking, 2013 ford explorer key fob is a $68K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Sep. Verdict: Skip it — 39/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
2013 ford explorer key fob market data
- Units sold / yr
- 3K–4K
- avg 250–500/product
- Revenue / yr
- $68K–$90K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #1,238
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.0%
- Avg brand age
- 38 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 rising
Sellers
16
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
8%
- MechanMagic43%
- SUPALAND24%
- OFF WE GO12%
- HelloAuto6%
- USARemote4%
- XMZAIMY3%
- Open — no brand owns it (5 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.8% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.5×
Top 2013 ford explorer key fob search terms
- 2013 ford edge key fob8K/yr
- 2015 ford explorer key fob9K/yr
- 2013 ford explorer key fob8K/yr
- ford taurus key fob5K/yr
- 2014 ford explorer key fob6K/yr
- 2014 ford edge key fob4K/yr
- 2011 ford edge key fob4K/yr
- 2012 ford edge key fob3K/yr
- 2012 ford explorer key fob3K/yr
- 2013 ford taurus key fob3K/yr
Top 2013 ford explorer key fob products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MechanMagic Key Fob Replacement Fits for CWTWB1U793 Ford Explorer 2001-2015 Mustang 2005-2014 Expedition 2003-2017 Edge Focus Lincoln Mercury Sable 2000-2009 Mazda Keyless Entry Remote 2 Sets
MechanMagic$22.364.3★1,223 rev

MechanMagic Replacement Car Key Fob Smart Keyless Entry Remote Start Control fits for Ford Explorer Edge 2011-2015 Flex Taurus 2013-2019 Expedition Focus Lincoln MKS MKT MKX Navigator M3N5WY8609
MechanMagic$25.584.2★813 rev

SUPALAND Car Key Fob Replacement Fits for Ford Explorer Edge 2011-2015 Expedition Flex Taurus 2013-2019 Focus Escape Lincoln MKS MKT MKX Navigator Keyless Entry Remote Set of Two M3N5WY8609 164-R8092
SUPALAND$44.414.2★177 rev

OFF WE GO for Lincoln Key Fob Cover Soft TPU Protection Key Shell Compatible with Ford Explorer Escape Flex Edge Focus Taurus Maverick Lincoln MKS MKT MKX Key Fob Case (Gold Green)
OFF WE GO$9.634.9★21 rev

SUPALAND Key Fob Replacement Fits for Ford Explorer Edge 2011 2012-2014 2015 Expedition Flex Taurus 2013-2016 2017 2018 2019 Lincoln MKS MKT MKX Navigator Smart Keyless Entry Remote Start M3N5WY8609
SUPALAND$24.494.3★438 rev
Newest
by launch date
DIY Key Fob Kit Replacement for 2011 2012 2013 2014 2015 Ford Explorer Edge/15-17 Ford Expedition/ 13-19 Ford Flex Taurus/ Lincoln MKS MKT MKX Navigator with Easy OBD Tool2Pcs
Gvolinkdpe$99.403 rev

XMZAIMY For Ford Key Case Cover With Keychain Fit For Ford 2017-2025 Lincoln Explorer Escape Edge Expedition Mustang F150 F250 F350 F450 F550 Bronco Smart Keys Case Protector Suede (Black Style A)
XMZAIMY$21.823 rev

QBUC for Ford 4 Buttons Key Fob Cover with Keychain Soft TPU Full Protector Compatible with Ford Mustang Focus Explorer Edge Taurus for Lincoln Mercury Smart Car Key Case (Black-Silvery)
QBUC$13.64199 rev

MechanMagic Key Fob Shell Cover for Ford Explorer Edge Flex Expedition Focus Taurus Maverick Lincoln Navigator MKS MKT MKX 2011-2020 Keyless Entry Remote Control Case Replacement 5 Buttons
MechanMagic$10.55219 rev

Wogomz Car Key Case Genuine Leather Auto Key Fob Protector Universal Key Fob Cover Case with Metal Hook Car Smart Keychain Holder for Remote Key Fob Vehicle Keyring Zipper Bag (Black)
Wogomz$6.2253 rev
Trending
90-day click momentum
OFF WE GO for Lincoln Key Fob Cover Soft TPU Protection Key Shell Compatible with Ford Explorer Escape Flex Edge Focus Taurus Maverick Lincoln MKS MKT MKX Key Fob Case (Gold Green)
OFF WE GO$9.634.9★

XMZAIMY For Ford Key Case Cover With Keychain Fit For Ford 2017-2025 Lincoln Explorer Escape Edge Expedition Mustang F150 F250 F350 F450 F550 Bronco Smart Keys Case Protector Suede (Black Style A)
XMZAIMY$21.824.7★

QBUC for Ford 4 Buttons Key Fob Cover with Keychain Soft TPU Full Protector Compatible with Ford Mustang Focus Explorer Edge Taurus for Lincoln Mercury Smart Car Key Case (Black-Silvery)
QBUC$13.644.5★

DIY Key Fob Kit Replacement for 2011 2012 2013 2014 2015 Ford Explorer Edge/15-17 Ford Expedition/ 13-19 Ford Flex Taurus/ Lincoln MKS MKT MKX Navigator with Easy OBD Tool2Pcs
Gvolinkdpe$99.405.0★

Kirsnda for Ford Key fob Cover with Keychain Soft TPU Protection Key Case/Skin 5 Buttons Compatible with C-Max Edge Escape Expedition Explorer Flex Focus Taurus Remote Key(Red)
Kirsnda$13.964.7★
What buyers say about 2013 ford explorer key fob
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Great value”
“Good quality”
“Works as advertised”
“Worked perfectly”
“Easy”
“program to my car works great”
“Worked well for 2014 Ford Explorer”
“Easy instructions”
“The buttons were all fully functional”
What buyers complain about
“Won't start truck”
“I think the buttons are not working well”
“Took longer to read through the steps than to actually do them”
“The two halves keep coming apart”
“Did not work on 2013 Explorer without research”
“More than I expected for the cost”
“then useless after I changed the battery recently”
“Takes a bit of time to get it all together”
“Could not uses”
“Very cheap quality”
Top return reasons
Common questions
- Is 2013 ford explorer key fob profitable to sell on Amazon United States?
- The niche generates $68K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -13.8%. Flapen's verdict: Skip it (39/100).
- How competitive is the 2013 ford explorer key fob niche?
- 11 brands and 16 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in 2013 ford explorer key fob?
- Top complaints mined from reviews: Functionality-Overall, Touch/Button Controls, Instructions/User Manual/Troubleshooting. The return rate is 3.7%.
- When does demand for 2013 ford explorer key fob peak?
- Demand peaks in Sep; the busiest month runs 1.5× the quietest.
- What does it cost to enter the 2013 ford explorer key fob niche?
- Listings span $6.22–$99.40; the average listing price is $22.58 (sweet spot $15–$100). The average incumbent carries 681 reviews — the moat a new listing must climb.