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2012 Ram 1500 Key Fob

Fail

Demand is soft, at -15.4% this quarter, so 2012 Ram 1500 Key Fob is a Fail.

Flapen Score
46
46 / 100
Ranks 4,486 of 7,287 Automotive niches · −3 vs the category median of 49
Market size
$106K/yr37K searches / yr
90-day growth
-15.4%search demand this quarter
Competition
68%top-5 click share · 9 brands · 13 sellers

Flapen Score

2012 Ram 1500 Key Fob against its category

The dotted line is the Automotive average. Past it, 2012 Ram 1500 Key Fob is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 2012 Ram 1500 Key Fob market on Amazon at a glance

Shoppers on Amazon United States searched for 2012 Ram 1500 Key Fob 37K times last year and spent an estimated $106K. The top 5 brands take 85% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-15.4%
Conversion, latest week
6.2%
Market size, estimated
$106Ka year
Peak month
December1.5× the quietest month
Top search term
2012 ram 1500 key fob6K searches a year

02 · Price

A sale here is worth $46.27.

Listings sell for $46.27 on average, from $9.31 to $96.84. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $46.27 that is $5K to $12K a year per listing.

Average price
$46.27inside the $15 to $100 sweet spot
Price range
$9.31–$96.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #751 within Anti-Theft. It carries 310 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
9.8%
Average rank
#751in Anti-Theft
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
310per listing
Listings tracked
16

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top 2012 Ram 1500 Key Fob products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

13

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

11%

  • Brand 136%
  • Brand 230%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (3 brands, 11%)

Demand

2012 Ram 1500 Key Fob search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top 2012 Ram 1500 Key Fob search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 2012 ram 1500 key fob6K/yr
  • 2011 jeep grand cherokee key fob5K/yr
  • 2012 dodge ram 1500 key fob4K/yr
  • 2012 jeep grand cherokee key fob6K/yr
  • 2012 ram key fob4K/yr
  • 2011 ram 1500 key fob4K/yr
  • 2013 jeep grand cherokee key fob4K/yr
  • 2010 dodge ram key fob3K/yr
  • 2012 dodge ram key fob3K/yr

Reviews and returns

What reviews say buyers love and hate about 2012 Ram 1500 Key Fob

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Functionality-Overall”
4.2%of orders come back
“Did not work”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 2012 Ram 1500 Key Fob questions

Answered from the same tracked data.