20 Inch Wiper Blades

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $121K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-22.9%

Conversion, latest week

7.0%

Market size, estimated

$121Ka year

Peak month

February2.2× the quietest month

Top search term

20 inch wiper blades22K searches a year

Listings sell for $17.78 on average, from $9.94 to $48.66. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $17.78 that is $4K to $9K a year per listing.

Average price

$17.78inside the $15 to $100 sweet spot

Price range

$9.94–$48.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$4K–$9K

Returns

1.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #82 within Windshield Wipers & Parts. It carries 23,469 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

3.7%

Average rank

#82in Windshield Wipers & Parts

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

23,469per listing

Listings tracked

26

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months