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185/70r14 Tires

Fail

Shoppers spend an estimated $33K a year here, so 185/70r14 Tires is a Fail.

Flapen Score
47
47 / 100
Ranks 4,157 of 7,287 Automotive niches · −2 vs the category median of 49
Market size
$33K/yr36K searches / yr
90-day growth
+21.5%search demand this quarter
Competition
47%top-5 click share · 19 brands · 26 sellers

Flapen Score

185/70r14 Tires against its category

The dotted line is the Automotive average. Past it, 185/70r14 Tires is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 185/70r14 Tires market on Amazon at a glance

Shoppers on Amazon United States searched for 185/70r14 Tires 36K times last year and spent an estimated $33K. The top 5 brands take 72% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+21.5%
Conversion, latest week
0.9%
Market size, estimated
$33Ka year
Peak month
June1.5× the quietest month
Top search term
185/70r14 tires16K searches a year

02 · Price

A sale here is worth $100.11.

Listings sell for $100.11 on average, from $44.16 to $260.09. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $100.11 that is $0 to $10K a year per listing.

Average price
$100.11above the $15 to $100 sweet spot
Price range
$44.16–$260.09
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$10K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #984 within Tires & Wheels. It carries 746 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
54%
Out of stock, average day
0.4%
Average rank
#984in Tires & Wheels
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
746per listing
Listings tracked
35

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top 185/70r14 Tires products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

26

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

47%

Top 20: 85%

Open market

24%

  • Brand 125%
  • Brand 218%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 64%

Demand

185/70r14 Tires search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top 185/70r14 Tires search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 185/70r14 tires16K/yr
  • 185/70r148K/yr
  • 185/75r14 tires7K/yr
  • 185 75 14 tires4K/yr

Reviews and returns

What reviews say buyers love and hate about 185/70r14 Tires

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Value For Money”
50%of negative reviews mention “Quality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Terrible product DO NOT WASTE YOUR Money low quality tires that are just delayed”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common 185/70r14 Tires questions

Answered from the same tracked data.