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18 Inch Wiper Blades

Fail

The average product has 25,849 reviews to catch up to, so 18 Inch Wiper Blades is a Fail.

Flapen Score
49
49 / 100
Ranks 3,500 of 7,287 Automotive niches · on the category median
Market size
$103K/yr93K searches / yr
90-day growth
-17.2%search demand this quarter
Competition
48%top-5 click share · 20 brands · 75 sellers

Flapen Score

18 Inch Wiper Blades against its category

The dotted line is the Automotive average. Past it, 18 Inch Wiper Blades is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 18 Inch Wiper Blades market on Amazon at a glance

Shoppers on Amazon United States searched for 18 Inch Wiper Blades 93K times last year and spent an estimated $103K. The top 5 brands take 72% of clicks. Demand peaks in Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $103K a year.

Searches, last 12 months
93K
Growth, 90 days vs prior 90
-17.2%
Conversion, latest week
6.9%
Market size, estimated
$103Ka year
Peak month
November1.8× the quietest month
Top search term
18 inch wiper blades22K searches a year

02 · Price

A sale here is worth $16.14.

Listings sell for $16.14 on average, from $9.55 to $34.21. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $16.14 that is $4K to $8K a year per listing.

Average price
$16.14inside the $15 to $100 sweet spot
Price range
$9.55–$34.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #74 within Windshield Wipers & Parts. It carries 25,849 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
97%
Out of stock, average day
10.3%
Average rank
#74in Windshield Wipers & Parts
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
25,849per listing
Listings tracked
29

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top 18 Inch Wiper Blades products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 rising

Sellers

75

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

23%

  • Brand 125%
  • Brand 213%
  • Brand 313%
  • Brand 411%
  • Brand 59%
  • Brand 65%

Demand

18 Inch Wiper Blades search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.8×

Search terms

Top 18 Inch Wiper Blades search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 18 inch wiper blades22K/yr
  • 18 wiper blade15K/yr
  • 18 wiper blades 2 pack11K/yr
  • 18 inch windshield wipers7K/yr
  • 18 windshield wiper blades7K/yr
  • 18 in wiper blade5K/yr
  • 18 wiper blades6K/yr
  • 18 inch wiper blade5K/yr
  • 18 inch wiper blades 2 pack6K/yr
  • wiper blades 18 inch5K/yr

Reviews and returns

What reviews say buyers love and hate about 18 Inch Wiper Blades

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
19%of negative reviews mention “Durability”
2.4%of orders come back
“bad durability”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 18 Inch Wiper Blades questions

Answered from the same tracked data.