165r15 Tires
FailShoppers spend an estimated $31K a year here, so 165r15 Tires is a Fail.
- Flapen Score
- 39 / 100Ranks 6,186 of 7,287 Automotive niches · −10 vs the category median of 4939
- Market size
- $31K/yr35K searches / yr
- 90-day growth
- +27.0%search demand this quarter
- Competition
- 85%top-5 click share · 7 brands · 25 sellers
Flapen Score
165r15 Tires against its category
The dotted line is the Automotive average. Past it, 165r15 Tires is stronger. Inside it, weaker.
Market
The 165r15 Tires market on Amazon at a glance
Shoppers on Amazon United States searched for 165r15 Tires 35K times last year and spent an estimated $31K. The top 5 brands take 92% of clicks. Demand peaks in May. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +27.0%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $31Ka year
- Peak month
- May1.8× the quietest month
- Top search term
- 165/80r158K searches a year
02 · Price
A sale here is worth $54.41.
Listings sell for $54.41 on average, from $33.72 to $86.51. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $54.41 that is $5K to $14K a year per listing.
- Average price
- $54.41inside the $15 to $100 sweet spot
- Price range
- $33.72–$86.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $5K–$14K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #3,520 within Tires & Wheels. It carries 1,911 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #3,520in Tires & Wheels
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,911per listing
- Listings tracked
- 9
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top 165r15 Tires products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
25
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
3%
- Brand 145%
- Brand 216%
- Brand 313%
- Brand 411%
- Brand 56%
- Brand 65%
- Open — no brand owns it (1 brand, 3%)
Demand
165r15 Tires search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.8×
Search terms
Top 165r15 Tires search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 165/80r158K/yr
- 165 80 15 tires12K/yr
- 165r15 tires9K/yr
- 165/80r15 tires6K/yr
Reviews and returns
What reviews say buyers love and hate about 165r15 Tires
We read the reviews and the return reasons for every product selling here.
“that's where it leaked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common 165r15 Tires questions
Answered from the same tracked data.









