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16 Wiper Blade

Fail

Demand is soft, at -31.6% this quarter, so 16 Wiper Blade is a Fail.

Flapen Score
44
44 / 100
Ranks 5,081 of 7,287 Automotive niches · −5 vs the category median of 49
Market size
$77K/yr83K searches / yr
90-day growth
-31.6%search demand this quarter
Competition
48%top-5 click share · 16 brands · 73 sellers

Flapen Score

16 Wiper Blade against its category

The dotted line is the Automotive average. Past it, 16 Wiper Blade is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 16 Wiper Blade market on Amazon at a glance

Shoppers on Amazon United States searched for 16 Wiper Blade 83K times last year and spent an estimated $77K. The top 5 brands take 76% of clicks. Demand peaks in Feb. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 7.2% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
83K
Growth, 90 days vs prior 90
-31.6%
Conversion, latest week
7.2%
Market size, estimated
$77Ka year
Peak month
February2.2× the quietest month
Top search term
16 inch wiper blade22K searches a year

02 · Price

A sale here is worth $12.84.

Listings sell for $12.84 on average, from $5.87 to $33.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.84 that is $1K to $3K a year per listing.

Average price
$12.84under the $15 to $100 sweet spot
Price range
$5.87–$33.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #80 within Windshield Wipers & Parts. It carries 25,591 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
93%
Out of stock, average day
0.7%
Average rank
#80in Windshield Wipers & Parts
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
25,591per listing
Listings tracked
27

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
66 months

Products

Top 16 Wiper Blade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

73

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

21%

  • Brand 138%
  • Brand 216%
  • Brand 312%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

16 Wiper Blade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 2.2×

Search terms

Top 16 Wiper Blade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 16 inch wiper blade22K/yr
  • 16 wiper blade20K/yr
  • 16 windshield wiper blades7K/yr
  • 16 inch rear wiper blade6K/yr
  • windshield wipers 16 inch5K/yr
  • 16 wiper blades 2 pack5K/yr
  • 16 rear wiper blade5K/yr
  • wiper blades 16 inch4K/yr
  • 16 inch wiper blades3K/yr
  • 16 in wiper blade3K/yr

Reviews and returns

What reviews say buyers love and hate about 16 Wiper Blade

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Durability”
2.4%of orders come back
“Lasted less than 2 years”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common 16 Wiper Blade questions

Answered from the same tracked data.