12v Transfer Pump
12v Transfer Pump shows a thin review moat (227 avg reviews), but prices mostly outside the sweet spot ($23.06–$1351.77) keeps it on the watch list.
Flapen Score
Top 35% of 7,287 Automotive niches · +3 vs the category median of 49
Is 12v Transfer Pump profitable on Amazon?
According to Flapen's Amazon United States niche tracking, 12v Transfer Pump is a $1.1M/yr Amazon United States market (134K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jun. Verdict: Worth a look — 52/100.
12v Transfer Pump: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -0.5% over the last 90 days and 2.6% of searches end in a purchase.
$1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 31 products
Top 12v Transfer Pump products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fill-Rite FR1204H 12 V 15 GPM Fuel Transfer Pump (Pump Only Model) | Gasoline Diesel Kerosene Ethanol Blends Methanol Blends & Biodiesel
- Price
- $341.38
- Rating
- 4.5/5
- Reviews
- 825
- Age
- 13y ago
Fill-Rite FR4204H 12V 20 GPM Fuel Transfer Pump (Pump Only) | Gasoline Diesel Kerosene Ethanol Blends Methanol Blends & Biodiesel
- Price
- $434.49
- Rating
- 4.4/5
- Reviews
- 419
- Age
- 13y ago
Fill-Rite FR1210H 12V 15 GPM Fuel Transfer Pump with Discharge Hose & Manual Nozzle | Gasoline Diesel Kerosene Ethanol & Methanol Blends & Biodiesel
- Price
- $434.26
- Rating
- 4.6/5
- Reviews
- 730
- Age
- 21y ago
VEVOR Fuel Transfer Pump 12V DC 15 GPM Cast Iron Diesel Transfer Pump Kit with Manual Nozzle Discharge Hose Overheat Protection Power Cable Explosion-Proof for Gasoline Diesel Kerosene & More
- Price
- $144.24
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 8mo ago
Ensurix 12V Fuel Transfer Pump 15 GPM Diesel Transfer Pump 12 Volt with Auto Shut Off Nozzle Hose & Filter Electric Gasoline Transfer Pump Kit for Fuel Tank Gasoline Diesel Kerosene
- Price
- $198.42
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 9mo ago
Trending
90-day click momentum
Fuel Transfer Pump 12V 20 GPM with Auto Off Nozzle Cast Iron Heavy Duty Pump for Gas Diesel Kerosene Biodiesel and More
- Price
- $302.30
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago
Fill-Rite FR1210HA1F 12V 15 GPM (57 LPM) Fuel Transfer Pump with Discharge Hose Automatic Nozzle Filter Kit Suction Pipe
- Price
- $577.81
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago
Forged-Fuel Heavy Duty 12V Fuel Transfer Pump 15 GPM Flow Rate with Premium Filter Package for Diesel Gasoline Kerosene Ethanol and Biodiesel
- Price
- $437.12
- Rating
- 5.0/5
- Reviews
- 19
- Age
- 6mo ago
Weonefit 20GPM 12V High-Flow Red Fuel Transfer Pump with Discharge Hose & Manual Nozzle for Transfer of Gasoline Diesel Kerosene Ethanol & Methanol Blends & Biodiesel - Cast Iron Heavy Duty Pump
- Price
- $155.17
- Rating
- 4.0/5
- Reviews
- 127
- Age
- 2y ago
Ensurix 12V Fuel Transfer Pump 15 GPM Diesel Transfer Pump 12 Volt with Auto Shut Off Nozzle Hose & Filter Electric Gasoline Transfer Pump Kit for Fuel Tank Gasoline Diesel Kerosene
- Price
- $198.42
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 9mo ago
Newest
by launch dateForged-Fuel Heavy Duty 12V Fuel Transfer Pump 15 GPM Flow Rate with Premium Filter Package for Diesel Gasoline Kerosene Ethanol and Biodiesel
- Price
- $437.12
- Rating
- 5.0/5
- Reviews
- 19
- Age
- 6mo ago
VEVOR Fuel Transfer Pump 12V DC 10 GPM Portable Diesel Transfer Pump Kit with Auto Shut-Off Nozzle Discharge Hose Overheat Protection Power Cable Explosion-Proof for Gasoline Diesel Kerosene
- Price
- $151.30
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 8mo ago
VEVOR Fuel Transfer Pump 12V DC 15 GPM Cast Iron Diesel Transfer Pump Kit with Manual Nozzle Discharge Hose Overheat Protection Power Cable Explosion-Proof for Gasoline Diesel Kerosene & More
- Price
- $144.24
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 8mo ago
Ensurix 12V Fuel Transfer Pump 15 GPM Diesel Transfer Pump 12 Volt with Auto Shut Off Nozzle Hose & Filter Electric Gasoline Transfer Pump Kit for Fuel Tank Gasoline Diesel Kerosene
- Price
- $198.42
- Rating
- 4.0/5
- Reviews
- 69
- Age
- 9mo ago
Fill-Rite FR1210HA1F 12V 15 GPM (57 LPM) Fuel Transfer Pump with Discharge Hose Automatic Nozzle Filter Kit Suction Pipe
- Price
- $577.81
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 9mo ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 falling
Sellers
49
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
44%
Top 20: 86%
Open market
7%
- Fill-Rite51%
- VEVOR27%
- Ensurix6%
- CarBole3%
- PRUNkuar3%
- Weonefit2%
- Open — no brand owns it (4 brands, 7%)
12v Transfer Pump demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun · busiest ÷ quietest = 1.7×
Top 12v Transfer Pump search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- transfer tank pump23K/yr
- fill rite fuel transfer pump 12v20K/yr
- vevor fuel transfer pump18K/yr
- fill rite pump15K/yr
- fill rite8K/yr
- 12v gasoline transfer pump6K/yr
- diesel fuel pump 12 volt7K/yr
- fill-rite pump4K/yr
- fillrite 12v pump6K/yr
- vevor fuel pump5K/yr
What reviews say buyers love and hate about 12v Transfer Pump
What buyers mention most, as a share of all reviews.
What buyers love
71% of reviews“Good quality”
“Great value”
“Easy install”
“The fuel pump works great so far”
“Made life easy”
What buyers complain about
67% of reviews“Stop working after 4 uses”
“Garbage pure and simple”
“It leaks too”
“Did not work out of the box”
“Very loud”
12v Transfer Pump return rate & reasons
Why buyers send it back, as a share of all return requests.
1.9%
Return rate
22%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common 12v Transfer Pump questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
