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12v Transfer Pump

Maybe

The average product has only 227 reviews. But prices span $23.06–$1351.77, mostly outside the sweet spot, so 12v Transfer Pump is a Maybe.

Flapen Score
52
52 / 100
Top 35% of 7,287 Automotive niches · +3 vs the category median of 49
Market size
$1.1M/yr134K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
44%top-5 click share · 10 brands · 49 sellers

Flapen Score

12v Transfer Pump against its category

The dotted line is the Automotive average. Past it, 12v Transfer Pump is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 12v Transfer Pump market on Amazon at a glance

Shoppers on Amazon United States searched for 12v Transfer Pump 134K times last year and spent an estimated $1.1M. The top 5 brands take 91% of clicks. Demand peaks in Jun. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
2.6%
Market size, estimated
$1.1Ma year
Peak month
June1.7× the quietest month
Top search term
transfer tank pump23K searches a year

02 · Price

A sale here is worth $317.43.

Listings sell for $317.43 on average, from $23.06 to $1351.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $317.43 that is $32K to $79K a year per listing.

Average price
$317.43above the $15 to $100 sweet spot
Price range
$23.06–$1351.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$32K–$79K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #516 within Fuel System. It carries 227 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
77%
Out of stock, average day
1.0%
Average rank
#516in Fuel System
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
227per listing
Listings tracked
31

04 · Newcomers

9 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
9Amazon's first-year sales bar
Average brand age
40 months

Products

Top 12v Transfer Pump products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.

$0$55K$110K$165K$220K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

49

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

44%

Top 20: 86%

Open market

7%

  • Fill-Rite51%
  • VEVOR27%
  • Ensurix6%
  • CarBole3%
  • PRUNkuar3%
  • Weonefit2%
  • Open — no brand owns it (4 brands, 7%)

Demand

12v Transfer Pump search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 1.7×

Search terms

Top 12v Transfer Pump search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • transfer tank pump23K/yr
  • fill rite fuel transfer pump 12v20K/yr
  • vevor fuel transfer pump18K/yr
  • fill rite pump15K/yr
  • fill rite8K/yr
  • 12v gasoline transfer pump6K/yr
  • diesel fuel pump 12 volt7K/yr
  • fill-rite pump4K/yr
  • fillrite 12v pump6K/yr
  • vevor fuel pump5K/yr

Reviews and returns

What reviews say buyers love and hate about 12v Transfer Pump

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Durability”
1.9%of orders come back
“Stop working after 4 uses”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common 12v Transfer Pump questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data