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Wpw10503278

Fail

The top 5 products take 94% of clicks, so Wpw10503278 is a Fail.

Flapen Score
42
42 / 100
Ranks 530 of 845 Appliances niches · −3 vs the category median of 45
Market size
$159K/yr27K searches / yr
90-day growth
+9.7%search demand this quarter
Competition
94%top-5 click share · 7 brands · 14 sellers

Flapen Score

Wpw10503278 against its category

The dotted line is the Appliances average. Past it, Wpw10503278 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wpw10503278 market on Amazon at a glance

Shoppers on Amazon United States searched for Wpw10503278 27K times last year and spent an estimated $159K. The top 5 brands take 94% of clicks. Demand peaks in Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+9.7%
Conversion, latest week
11.0%
Market size, estimated
$159Ka year
Peak month
August1.7× the quietest month
Top search term
wpw1050327812K searches a year

02 · Price

A sale here is worth $54.53.

Listings sell for $54.53 on average, from $24.92 to $135.78. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $54.53 that is $14K to $27K a year per listing.

Average price
$54.53inside the $15 to $100 sweet spot
Price range
$24.92–$135.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$14K–$27K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #2,183 within Beverage Refrigerator Replacement Parts. It carries 301 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
71%
Out of stock, average day
10.6%
Average rank
#2,183in Beverage Refrigerator Replacement Parts
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
301per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Wpw10503278 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

14

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

3%

  • Brand 138%
  • Brand 230%
  • Brand 311%
  • Brand 49%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Wpw10503278 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Wpw10503278 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wpw1050327812K/yr
  • whirlpool refrigerator control board8K/yr
  • w105032784K/yr
  • whirlpool fridge circuit board3K/yr

Reviews and returns

What reviews say buyers love and hate about Wpw10503278

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Instructions/User Manual/Troubleshooting”
4.3%of orders come back
“because it did not come with instructions”
A buyer, on “Instructions/User Manual/Troubleshooting”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Wpw10503278 questions

Answered from the same tracked data.