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Stove Guard

Stove Guard shows a sweet-spot price point ($21.37 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 6% of 845 Appliances niches · +12 vs the category median of 45

Market size 58Growth 15Conversion 35Competition 76Returns 47Price range 82Avg price 91Brand share 85Review moat 24Quality gap 78
This niche Category average · 845 niches

Is Stove Guard profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Stove Guard is a $464K/yr Amazon United States market (775K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jan–Oct–Dec. Verdict: Worth a look — 57/100.

Stove Guard: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -20.8% over the last 90 days and 2.8% of searches end in a purchase.

$464K

revenue / yr

Units sold / yr25K
Search volume / yr-20.8%775K
Conversion rate2.8%
Avg price$21.37

Who owns the niche?

The top 5 brands hold 50% of demand, so 50% of the market is open.

50%

open market share

Brands · sellers40 · 77
Top-5 product click share39%
Open market50%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 48 products

Sponsored placement94%
New entrants (1y)4· 2 succeeded
Avg rating4.3★
Avg reviews5,341

Top Stove Guard products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

$0$14K$28K$42K$56K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

40 rising

Sellers

77

Top-5 brand share

50%

Top 20: 84%

Top-5 click share

39%

Top 20: 76%

Open market

44%

  • Linda's Essentials17%
  • YRYM HT11%
  • MOACOCK8%
  • Lecona8%
  • Qfrenetall6%
  • Xxiong6%

Stove Guard demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume775KCVR2.8%Products48Brands40Top 5 Brands50%OOS Rate0.6%Rating4.3★Reviews5,341Avg BSR#189
100K60KSpike '24Holiday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Dec · busiest ÷ quietest = 2.2×

Top Stove Guard search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • gas stove burner covers139K/yr
  • stove guard94K/yr
  • stove guard for gas stoves70K/yr
  • burner covers for gas stove44K/yr
  • stove accessories44K/yr
  • stove liners for gas burners35K/yr
  • gas burner covers25K/yr
  • gas stove burner liners83K/yr
  • stove protectors for gas stove top43K/yr
  • stove top cutting board32K/yr

What reviews say buyers love and hate about Stove Guard

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Ease Of Cleaning19%

it is easy to clean up

Size-Overall19%

Fits as expected

Quality-Overall13%

Amazing quality

Advertised Vs Actual Product8%

Better than expected

Ease Of Use6%

Easy to place

What buyers complain about

61% of reviews
Size-Overall20%

Did not fit

Quality-Overall6%

Bad quality

Strength6%

Cheap and flimsy

Ease Of Cleaning5%

Does not clean as easily as stated

Durability5%

Cracks Instantly

Stove Guard return rate & reasons

Why buyers send it back, as a share of all return requests.

3.2%

Return rate

75%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
60%
2Compatibility-Overall
7%
3Functionality-Overall
6%
4Advertised Vs Actual Product
6%
5Material Quality
3%

Common Stove Guard questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stove Guard 57/100 on Amazon United States — Worth a look. The niche generates $464K/yr across 48 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -20.8% over the last 90 days.
Search demand for Stove Guard on Amazon United States peaks in Jan–Oct–Dec, where the busiest month runs 2.2× the quietest.