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whirlpool refrigerator water filter 4

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 81Growth 33Conversion 100Competition 3Returns 91Price range 95Avg price 95Brand share 0Review moat 20Quality gap 17

Conversion

Incredible20.7%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$32.96

avg listing price — sweet spot $15–$100

Price range

Incredible$22.37–$50.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Market size

Great$1.2M

$1.2M/yr · 174K searches

Growth

Okay+6.8%

90-day search growth — must beat 0% to launch

Review moat

Bad13,043.83

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, whirlpool refrigerator water filter 4 is a $1.2M/yr Amazon United States market (174K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep. Verdict: Skip it — 49/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

whirlpool refrigerator water filter 4 market data

Units sold / yr
30K–40K
avg 4,000–5,000/product
Revenue / yr
$989K–$1.3M
units × avg price
Conversion rate
20.7%
Avg BSR
#86
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
0.0%
Avg brand age
79 months
Avg seller age
183 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 flat

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • EveryDrop by Whirlpool58%
  • Waterdrop23%
  • GLACIER FRESH10%
  • HMASAV6%
  • Whirlpool4%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 108 weeks — +6.8% search growth over the last 90 days.
9K7KSpike '24Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.2×

Top whirlpool refrigerator water filter 4 search terms

  • everydrop filter 478K/yr
  • whirlpool fridge water filter replacement 416K/yr
  • every drop refrigerator filter 411K/yr
  • whirlpool filter 48K/yr
  • whirlpool water filter 47K/yr
  • whirlpool refrigerator water filter 47K/yr
  • everydrop water filter 46K/yr
  • refrigerator filter 47K/yr
  • everdrop refrigerator filter 46K/yr
  • everydrop filter 4 whirlpool refrigerator4K/yr
All search terms

Top whirlpool refrigerator water filter 4 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$178K30%$357K45%$535K60%$714K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

What buyers say about whirlpool refrigerator water filter 4

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money24%

“They are affordable”

Size-Overall18%

“Actually fit”

Filtration17%

“Filters work great”

Quality-Overall12%

“As good as the brand name”

Advertised Vs Actual Product10%

“Just as advertised”

Assembly/Installation5%

“Ease of install”

Efficiency3%

“Works fine”

Ease Of Use2%

“Easy peasy”

Leak-Proof1%

“It doesn't leak”

Durability1%

“Very durable”

What buyers complain about

Filtration23%

“Not filtering”

Value For Money16%

“Too expensive now”

Size-Overall13%

“They were just a smidgen too small”

Leak-Proof7%

“They leak”

Compatibility-Overall6%

“The helper for asking a question said this was compatible It is not”

Quality-Overall5%

“Cheap”

Advertised Vs Actual Product4%

“Wrong description”

Spray/Flow3%

“I had problems with the water flow”

Functionality-Overall3%

“It does NOT work”

Jamming/Clogging2%

“They come clogged right out of the box”

Top return reasons

Size-Overall45%
Compatibility-Overall21%
Filtration18%
Value For Money3%
Advertised Vs Actual Product2%
Functionality-Overall2%
Product Condition2%
Connectivity-Overall1%
Leak-Proof1%
Defective Material/Parts1%

Common questions

Is whirlpool refrigerator water filter 4 profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +6.8%. Flapen's verdict: Skip it (49/100).
How competitive is the whirlpool refrigerator water filter 4 niche?
5 brands and 14 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in whirlpool refrigerator water filter 4?
Top complaints mined from reviews: Filtration, Value For Money, Size-Overall. The return rate is 1.2%.
When does demand for whirlpool refrigerator water filter 4 peak?
Demand peaks in Sep; the busiest month runs 2.2× the quietest.
What does it cost to enter the whirlpool refrigerator water filter 4 niche?
Listings span $22.37–$50.05; the average listing price is $32.96 (sweet spot $15–$100). The average incumbent carries 13,044 reviews — the moat a new listing must climb.