whirlpool agitator replacement
Skip itSoft demand (-11.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$60.66avg listing price — sweet spot $15–$100
Review moat
Good585.96avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.49–$140.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Returns
Okay3.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$92K$92K/yr · 36K searches
Growth
Bad-11.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, whirlpool agitator replacement is a $92K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 45/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
whirlpool agitator replacement market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $61K–$76K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #3,515
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 78%
- Out of stock
- 3.3%
- Avg brand age
- 44 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
28
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
21%
- Whirlpool22%
- Seentech15%
- BlueStars14%
- showingo11%
- Budora9%
- TechZupply8%
Demand
Weekly Amazon search volume, last 19 weeks — -11.0% search growth over the last 90 days.Top whirlpool agitator replacement search terms
- whirlpool washer agitator10K/yr
- whirlpool agitator replacement11K/yr
- whirlpool agitator5K/yr
- amana washer agitator4K/yr
- whirlpool agitator repair kit6K/yr
Top whirlpool agitator replacement products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UPGRADED 285811 Medium Cam Agitator Repair Kit by Seentech. Compatible with Whirlpool Kenmore Washers Replaces: AP3138838 2744 285746 285811VP 3347410 3351001 3363663 AH334650 EA334650
Seentech$10.624.6★1,675 rev
W10752283 Washplate With Center Cover Replacement for Whirlpool Washer
showingo$35.564.5★112 rev
W11614636 2 in 1 Removable Agitator Compatible With Whirlpool Washer Machines - Budora - AP7193565 W11395428
Budora$70.504.9★26 rev
285565 Washer Agitator Assembly for Whirlpool
TechZupply$107.685.0★14 rev
Whirlpool 285565 Agitator for Washer
Whirlpool$116.154.6★144 rev
Newest
by launch date
W10836692 AP5988691 Washing Machine Upper Agitator Compatible with Whirlpool Kenmore Maytag Top Load Washers with Nut Replaces W10680220 PS11727882 4363274
Toolixor$37.763 rev
W10836692 Washing Machine Upper Agitator Fit for Whirlpool Kenmore Maytag Washer Part Top Load Washer Upper Agitator Replace for W10680220
Deargooday$37.892 rev
WH43X10034 Agitator Assembly WH43X0138 Washer Agitator Assembly Fits for GE Hotpoint Replaces WH43X0142 WH43X10008 WH43X138 WH43X142 WH43X25442 1256897 AP3965155 PS1482519 EAP1482519
HSJAWA$64.4711 rev
W10836692 Washing Machine Upper Agitator with Nut Compatible with Whirlpool Kenmore Maytag Washer Parts Replaces W10680220 AP5988691 White
folosem$40.2811 rev
285565 Washer Agitator Kit 23.5 x 14 x 14 Fits For Whirlpool Washer
FIXIT PARTS$140.241 rev
Trending
90-day click momentumWH43X10034 Agitator Assembly WH43X0138 Washer Agitator Assembly Fits for GE Hotpoint Replaces WH43X0142 WH43X10008 WH43X138 WH43X142 WH43X25442 1256897 AP3965155 PS1482519 EAP1482519
HSJAWA$64.474.3★
W10836692 Washing Machine Upper Agitator Fit for Whirlpool Kenmore Maytag Washer Part Top Load Washer Upper Agitator Replace for W10680220
Deargooday$37.892.9★
Replacement WP3951632 Lower Agitator For Whirlpool Top Load Washer Washing Machine AP6008904 3951632 547649 PS11742045
Elite Tool Center$98.975.0★
W10836692 AP5988691 Washing Machine Upper Agitator Compatible with Whirlpool Kenmore Maytag Top Load Washers with Nut Replaces W10680220 PS11727882 4363274
Toolixor$37.765.0★
Whirlpool W11614636 Genuine OEM Washer Agitator Assembly Replacement Part - Replaces W11395428
Whirlpool$60.004.9★
What buyers say about whirlpool agitator replacement
What buyers praise and complain about, mined from review topics.What buyers love
“Fits properly”
“reasonably priced”
“Works as advertised”
“Quality replacement parts”
“Easy to use”
“Great replacement part”
“It's very durable too”
“Easy to install”
“my clothes are finally clean”
“This kit worked perfectly”
What buyers complain about
“Cheap Fix”
“Only some parts fit”
“Some people might need better instructions”
“Much needed repairs”
“Broke after a month”
“Just didn't fit”
“was shredding laundry”
“Just too expensive”
“Wasnt compatible”
“photos are misleading”
Top return reasons
Common questions
- Is whirlpool agitator replacement profitable to sell on Amazon United States?
- The niche generates $92K/yr across 27 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.0%. Flapen's verdict: Skip it (45/100).
- How competitive is the whirlpool agitator replacement niche?
- 17 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in whirlpool agitator replacement?
- Top complaints mined from reviews: Quality-Overall, Defective Material/Parts, Instructions/User Manual/Troubleshooting. The return rate is 3.3%.
- What does it cost to enter the whirlpool agitator replacement niche?
- Listings span $5.49–$140.24; the average listing price is $60.66 (sweet spot $15–$100). The average incumbent carries 586 reviews — the moat a new listing must climb.