Water Filter W10413645a

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

8K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

19.5%

Market size, estimated

$61Ka year

Peak month

November2.8× the quietest month

Top search term

w10413645a filter4K searches a year

Listings sell for $38.80 on average, from $18.92 to $50.24. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $38.80 that is $0 to $4K a year per listing.

Average price

$38.80inside the $15 to $100 sweet spot

Price range

$18.92–$50.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #499 within Refrigerator Parts & Accessories. It carries 1,843 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

21.9%

Average rank

#499in Refrigerator Parts & Accessories

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

1,843per listing

Listings tracked

26

19 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

17Amazon's first-year sales bar

Average brand age

20 months