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W11612326

Fail

The top 5 products take 93% of clicks, so W11612326 is a Fail.

Flapen Score
46
46 / 100
Top 43% of 845 Appliances niches · +1 vs the category median of 45
Market size
$213K/yr28K searches / yr
90-day growth
-6.6%search demand this quarter
Competition
93%top-5 click share · 6 brands · 8 sellers

Flapen Score

W11612326 against its category

The dotted line is the Appliances average. Past it, W11612326 is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The W11612326 market on Amazon at a glance

Shoppers on Amazon United States searched for W11612326 28K times last year and spent an estimated $213K. The top 5 brands take 93% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 20.1% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
-6.6%
Conversion, latest week
20.1%
Market size, estimated
$213Ka year
Peak month
March1.7× the quietest month
Top search term
w1161232620K searches a year

02 · Price

A sale here is worth $38.06.

Listings sell for $38.06 on average, from $36.36 to $39.94. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $38.06 that is $10K to $19K a year per listing.

Average price
$38.06inside the $15 to $100 sweet spot
Price range
$36.36–$39.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
$10K–$19K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.4% of listings are out of stock. The average listing ranks #159 within Dishwasher Parts & Accessories. It carries 87 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
22.4%
Average rank
#159in Dishwasher Parts & Accessories
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
87per listing
Listings tracked
6

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
21 months

Products

Top W11612326 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 144%
  • Brand 215%
  • Brand 312%
  • Brand 411%
  • Brand 511%
  • Brand 67%

Demand

W11612326 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Black Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top W11612326 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • w1161232620K/yr
  • w115214355K/yr
  • w108053863K/yr

Reviews and returns

What reviews say buyers love and hate about W11612326

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Size-Overall”
15%of negative reviews mention “Durability”
3.6%of orders come back
“Broke after 4 months”
A buyer, on “Durability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common W11612326 questions

Answered from the same tracked data.