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W10780048

Fail

The top 5 brands take 98% of clicks, so W10780048 is a Fail.

Flapen Score
40
40 / 100
Ranks 620 of 845 Appliances niches · −5 vs the category median of 45
Market size
$75K/yr20K searches / yr
90-day growth
+7.0%search demand this quarter
Competition
88%top-5 click share · 6 brands · 16 sellers

Flapen Score

W10780048 against its category

The dotted line is the Appliances average. Past it, W10780048 is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The W10780048 market on Amazon at a glance

Shoppers on Amazon United States searched for W10780048 20K times last year and spent an estimated $75K. The top 5 brands take 98% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 12.5% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.5% of those searches ended in a purchase. Searches in the last 90 days moved +7.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+7.0%
Conversion, latest week
12.5%
Market size, estimated
$75Ka year
Peak month
August1.4× the quietest month
Top search term
w1078004820K searches a year

02 · Price

A sale here is worth $30.53.

Listings sell for $30.53 on average, from $25.25 to $49.61. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $30.53 that is $8K to $15K a year per listing.

Average price
$30.53inside the $15 to $100 sweet spot
Price range
$25.25–$49.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
$8K–$15K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #466 within Washer Parts & Accessories. It carries 863 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#466in Washer Parts & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
863per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top W10780048 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

6 flat

Sellers

16

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 134%
  • Brand 226%
  • Brand 318%
  • Brand 411%
  • Brand 59%
  • Brand 62%

Demand

W10780048 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Prime Day '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews and returns

What reviews say buyers love and hate about W10780048

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
5.8%of orders come back
“its clearly too short”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common W10780048 questions

Answered from the same tracked data.