w10518394
Skip itA concentrated shelf (top 5 take 89% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible18.8%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$30.47avg listing price — sweet spot $15–$100
Price range
Incredible$23.10–$34.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great302.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Okay$151K$151K/yr · 26K searches
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Returns
Bad5.4%return rate — above 5% kills the launch gate
Growth
Bad-15.4%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, w10518394 is a $151K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan. Verdict: Skip it — 45/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
w10518394 market data
- Units sold / yr
- 4K–5K
- avg 500–750/product
- Revenue / yr
- $122K–$152K
- units × avg price
- Conversion rate
- 18.8%
- Avg BSR
- #1,475
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 235 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
17
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
7%
- APPLIANCEMATES37%
- Improvedhand31%
- AMI PARTS8%
- Whirlpool8%
- Beaquicy5%
- ECOMAID4%
- Open — no brand owns it (2 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 108 weeks — -15.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.5×
Top w10518394 search terms
- w1051839423K/yr
- w10518394 heating element2K/yr
- heating element w10518394978/yr
Top w10518394 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
W10518394 W10441445 Dishwasher Heating Element for Whirlpool Kenmore Maytag Replaces W10134009 AP5690151 PS8260087 WDT730PAHZ0 WDF520PADM7 WDF520PADM3 WDF520PADM5 WDT720PADM2 WDT710PAYM3 W10518394VP
APPLIANCEMATES$34.684.4★517 rev
W10518394 Dishwasher Heating Element Replacement for Whirlpool Kenmore Maytag Amana Dishwashers Compatible with 8194250 8563007 8572861 W10134009 W10441445 W10518394VP By Improvedhand
Improvedhand$34.604.4★371 rev
W10518394 Dishwasher Heating Element Kit Fit for Whirl-pool
AMI PARTS$29.254.5★42 rev
Whirlpool W10518394 Genuine OEM Dishwasher Heating Element Replacement Part - Replaces W10134009 8563007 8572861 and more
Whirlpool$30.744.5★251 rev
W10518394 W10134009 Dishwasher Heating Element by Beaquicy - PS8260087 Heating Element Replacement for Whirlpool Amana Maytag Kenmore 665 Dishwasher Parts WDT720PADM2 WDT710PAYM3 W10441445
Beaquicy$29.214.2★471 rev
Newest
by launch date
W10518394 W10134009 Dishwasher Heating Element Kit for Kenmore Whirlpool May-tag Crosley Es-tate Dishwasher Replace PS8260087 W10441445 W10518394VP
ECOMAID$23.1015 rev
W10518394 Dishwasher Heating Element Kit Fit for Whirl-pool
AMI PARTS$29.2542 rev
W10518394 W10441445 PS8260087 Dishwasher Heating Element by Techecook - Fit for Whirlpool Kenmore Amana Maytag Dishwasher - Replaces W10134009 AP5690151 W10518394VP WDF520PADM7 WDT710PAYM3 WDT720PADM2
TOMOON$34.05437 rev
W10518394 W10441445 Dishwasher Heating Element for Whirlpool Kenmore Maytag Replaces W10134009 AP5690151 PS8260087 WDT730PAHZ0 WDF520PADM7 WDF520PADM3 WDF520PADM5 WDT720PADM2 WDT710PAYM3 W10518394VP
APPLIANCEMATES$34.68517 rev
2026 Upgrade W10518394 W10441445 W10134009 Dishwasher Heating Element by Blutoget -Fit for Whirlpool Dishwasher Heating Element Kenmore Kitchen-Aid Maytag Dishwasher Replace AP5690151 PS8260087
Blutoget$28.17316 rev
Trending
90-day click momentum2026 Upgrade W10518394 W10441445 W10134009 Dishwasher Heating Element by Blutoget -Fit for Whirlpool Dishwasher Heating Element Kenmore Kitchen-Aid Maytag Dishwasher Replace AP5690151 PS8260087
Blutoget$28.174.2★
W10518394 W10134009 Dishwasher Heating Element by Beaquicy - PS8260087 Heating Element Replacement for Whirlpool Amana Maytag Kenmore 665 Dishwasher Parts WDT720PADM2 WDT710PAYM3 W10441445
Beaquicy$29.214.2★
W10518394 W10134009 Dishwasher Heating Element Kit for Kenmore Whirlpool May-tag Crosley Es-tate Dishwasher Replace PS8260087 W10441445 W10518394VP
ECOMAID$23.103.9★
W10518394 Dishwasher Heating Element Replacement for Whirlpool Kenmore Maytag Amana Dishwashers Compatible with 8194250 8563007 8572861 W10134009 W10441445 W10518394VP By Improvedhand
Improvedhand$34.604.4★
W10518394 W10441445 Dishwasher Heating Element for Whirlpool Kenmore Maytag Replaces W10134009 AP5690151 PS8260087 WDT730PAHZ0 WDF520PADM7 WDF520PADM3 WDF520PADM5 WDT720PADM2 WDT710PAYM3 W10518394VP
APPLIANCEMATES$34.684.4★
What buyers say about w10518394
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Works exactly as advertised”
“Much cheaper than oem”
“it's super easy”
“Amazing quality”
“My dishes were very clean”
“Correct part”
“Its been running smoothly for a month so far - Ill update later on its long-term performance”
“Super easy replacement too”
“Works like new”
What buyers complain about
“Did not work”
“Does not heat properly”
“not cleaning very well”
“Doesn't fit”
“I'm not entirely sure how long these things should last”
“for since it didn't last all that long the value definitely takes a hit”
“Junk”
“replacement parts”
“This item did not work for a Kenmore 665 dishwasher”
“I believe they are aware of this issue as the hassle to disconnect power”
Top return reasons
Common questions
- Is w10518394 profitable to sell on Amazon United States?
- The niche generates $151K/yr across 8 tracked products. 90-day search growth is -15.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the w10518394 niche?
- 8 brands and 17 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in w10518394?
- Top complaints mined from reviews: Functionality-Overall, Heating, Ease Of Cleaning. The return rate is 5.4% — above our launch gate.
- When does demand for w10518394 peak?
- Demand peaks in Jan; the busiest month runs 1.5× the quietest.
- What does it cost to enter the w10518394 niche?
- Listings span $23.10–$34.68; the average listing price is $30.47 (sweet spot $15–$100). The average incumbent carries 303 reviews — the moat a new listing must climb.