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W10324651

Fail

Shoppers spend an estimated $21K a year here, so W10324651 is a Fail.

Flapen Score
42
42 / 100
Ranks 530 of 845 Appliances niches · −3 vs the category median of 45
Market size
$21K/yr8K searches / yr
90-day growth
+9.3%search demand this quarter
Competition
85%top-5 click share · 9 brands · 12 sellers

Flapen Score

W10324651 against its category

The dotted line is the Appliances average. Past it, W10324651 is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The W10324651 market on Amazon at a glance

Shoppers on Amazon United States searched for W10324651 8K times last year and spent an estimated $21K. The top 5 brands take 85% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
+9.3%
Conversion, latest week
10.4%
Market size, estimated
$21Ka year
Peak month
September2.4× the quietest month
Top search term
w103246518K searches a year

02 · Price

A sale here is worth $24.33.

Listings sell for $24.33 on average, from $11.93 to $35.94. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $24.33 that is $0 to $2K a year per listing.

Average price
$24.33inside the $15 to $100 sweet spot
Price range
$11.93–$35.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #2,198 within Dryer Parts & Accessories. It carries 51 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
6.7%
Average rank
#2,198in Dryer Parts & Accessories
Average rating
4.36 starsAmazon United States average 4.42 stars
Average reviews
51per listing
Listings tracked
9

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
25 months

Products

Top W10324651 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

12

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

9%

  • Brand 135%
  • Brand 230%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (3 brands, 9%)

Demand

W10324651 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.4×

Reviews and returns

What reviews say buyers love and hate about W10324651

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Quality-Overall”
8.1%of orders come back
“Very poor quality”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common W10324651 questions

Answered from the same tracked data.