W10311524
FailThe top 5 products take 84% of clicks, so W10311524 is a Fail.
- Flapen Score
- 41 / 100Ranks 569 of 845 Appliances niches · −4 vs the category median of 4541
- Market size
- $200K/yr98K searches / yr
- 90-day growth
- -0.5%search demand this quarter
- Competition
- 84%top-5 click share · 9 brands · 16 sellers
Flapen Score
W10311524 against its category
The dotted line is the Appliances average. Past it, W10311524 is stronger. Inside it, weaker.
Market
The W10311524 market on Amazon at a glance
Shoppers on Amazon United States searched for W10311524 98K times last year and spent an estimated $200K. The top 5 brands take 88% of clicks. Demand peaks in Jul. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 18.6% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.6% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $200K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -0.5%
- Conversion, latest week
- 18.6%
- Market size, estimated
- $200Ka year
- Peak month
- July2.2× the quietest month
- Top search term
- w1031152419K searches a year
02 · Price
A sale here is worth $11.00.
Listings sell for $11.00 on average, from $5.94 to $17.85. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,000 to 2,500 of them. At $11.00 that is $22K to $28K a year per listing.
- Average price
- $11.00under the $15 to $100 sweet spot
- Price range
- $5.94–$17.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $22K–$28K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Refrigerator Parts & Accessories. It carries 4,175 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #56in Refrigerator Parts & Accessories
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 4,175per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top W10311524 products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
3 Pack W10311524 AIR1 Refrigerator Air Filter Replacement for Whirlpool
- Price
- $13.44
- Rating
- 4.7/5
- Reviews
- 4,621
- Age
- 5y ago

Fresh Flow W10311524 Air Filter Cartridge for Whirlpool Refrigerators 2-Pack
- Price
- $17.85
- Rating
- 4.8/5
- Reviews
- 3,926
- Age
- 6y ago

Whirlpool W10311524 FreshFlow Refrigerator Air Filter Genuine OEM Activated Odor Filter Replaces AIR1 Fits Whirlpool Maytag KitchenAid JennAir
- Price
- $9.01
- Rating
- 4.8/5
- Reviews
- 12,073
- Age
- 15y ago

Mist Fresh W10311524 Refrigerator Air Filter Replacement for Whirlpool W10311524 AIR1 Maytag Kitchenaid and Jenn-Air FreshFlow (3 Pack)
- Price
- $13.93
- Rating
- 4.7/5
- Reviews
- 9,233
- Age
- 8y ago

Casuenia 8 Pack W10311524 Refrigerator Air Filter Replacement for Whirlpool
- Price
- $10.21
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 8mo ago
Trending
estimated 90-day click momentum
XBGG W10311524 AIR1 Refrigerator Air Filter Compatible with Whirlpool Air Filter Replacement FreshFlow Refrigerators AIR1 for Maytag KitchenAid Kenmore 3 Pack
- Price
- $6.34
- Rating
- 4.5/5
- Reviews
- 27
- Age
- 5mo ago

W10311524 AIR1 Refrigerator Air Filter Compatible with Whirl-pool Ken-more
- Price
- $13.28
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 4mo ago

Casuenia 8 Pack W10311524 Refrigerator Air Filter Replacement for Whirlpool
- Price
- $10.21
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 8mo ago

W10311524 Refrigerator Air Filter
- Price
- $10.10
- Rating
- 4.7/5
- Reviews
- 156
- Age
- 9mo ago

Fresh Flow W10311524 Air Filter Cartridge for Whirlpool Refrigerators 2-Pack
- Price
- $17.85
- Rating
- 4.8/5
- Reviews
- 3,926
- Age
- 6y ago
Newest
by launch date
W10311524 AIR1 Refrigerator Air Filter Compatible with Whirl-pool Ken-more
- Price
- $13.28
- Rating
- 4.4/5
- Reviews
- 13
- Age
- 4mo ago

XBGG W10311524 AIR1 Refrigerator Air Filter Compatible with Whirlpool Air Filter Replacement FreshFlow Refrigerators AIR1 for Maytag KitchenAid Kenmore 3 Pack
- Price
- $6.34
- Rating
- 4.5/5
- Reviews
- 27
- Age
- 5mo ago

Casuenia 8 Pack W10311524 Refrigerator Air Filter Replacement for Whirlpool
- Price
- $10.21
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 8mo ago

W10311524 Refrigerator Air Filter
- Price
- $10.10
- Rating
- 4.7/5
- Reviews
- 156
- Age
- 9mo ago

Mist Fresh W10311524 Fridge Air Filter Replacement for Whirlpool FreshFlow Refrigerator Fits AIR1 Maytag KitchenAid and Jenn-Air 2 Pack
- Price
- $9.88
- Rating
- 4.7/5
- Reviews
- 9,233
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
16
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
84%
Top 20: 100%
Open market
9%
- Funmit40%
- c-1-4 Fresh Flow20%
- Mist11%
- Whirlpool10%
- Casuenia7%
- Caehomly3%
- Open — no brand owns it (3 brands, 9%)
Demand
W10311524 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 2.2×
Search terms
Top W10311524 search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- w1031152419K/yr
- whirlpool fridge air filter replacement15K/yr
- whirlpool air filter replacement12K/yr
- whirlpool refrigerator air filter9K/yr
- fresh flow air filter whirlpool refrigerator7K/yr
- whirlpool fresh flow air filter7K/yr
- whirlpool fridge air filter4K/yr
- freshflow refrigerator air filter4K/yr
- whirlpool air filter4K/yr
- air filter for whirlpool refrigerator4K/yr
Reviews and returns
What reviews say buyers love and hate about W10311524
We read the reviews and the return reasons for every product selling here.
“it didnt have a filter with it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common W10311524 questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









