Is w102953 70a water filter whirlpool profitable to sell on Amazon United States?

The niche generates $107K/yr across 15 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Worth a look (53/100).

How competitive is the w102953 70a water filter whirlpool niche?

13 brands and 28 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in w102953 70a water filter whirlpool?

Top complaints mined from reviews: Filtration, Value For Money, Size-Overall. The return rate is 1.4%.

When does demand for w102953 70a water filter whirlpool peak?

Demand peaks in Aug; the busiest month runs 1.6× the quietest.

What does it cost to enter the w102953 70a water filter whirlpool niche?

Listings span $17.71–$51.10; the average listing price is $24.78 (sweet spot $15–$100). The average incumbent carries 8,151 reviews — the moat a new listing must climb.

w102953 70a water filter whirlpool

Worth a look

Shows searches that convert (20.1% search→purchase), but a deep review moat (8,151 avg reviews) keeps it on the watch list.

Conversion

Incredible20.1%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$24.78

avg listing price — sweet spot $15–$100

Price range

Incredible$17.71–$51.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+4.8%

90-day search growth — must beat 0% to launch

Market size

Okay$107K

$107K/yr · 22K searches

Review moat

Bad8,150.8

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, w102953 70a water filter whirlpool is a $107K/yr Amazon United States market (22K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Aug. Verdict: Worth a look — 53/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

w102953 70a water filter whirlpool market data

Units sold / yr: 4K–5K; avg 250–500/product
Revenue / yr: $99K–$124K; units × avg price
Conversion rate: 20.1%
Avg BSR: #403
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 10.0%
Avg brand age: 35 months
Avg seller age: 210 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

22%

HMASAV23%
Stahomily17%
YangVigour12%
WSKFDTI11%
QWFIZ10%
AQUA CREST6%

Demand & seasonality

Weekly Amazon search volume, last 53 weeks — +4.8% search growth over the last 90 days.

Peak months: Aug · busiest ÷ quietest = 1.6×

Open Trend

Top w102953 70a water filter whirlpool products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

EDR1RXD1 Replacement for Whirlpool Everydrop 1 W10295370A WHR1RXD1 3Pack

Stahomily$25.254.7★1,991 rev

W10295370A Replacement for Whirlpool EDR1RXD1 Everydrop 1 WHR1RXD1 3PACK

HMASAV$29.294.6★3,531 rev

YangVigour Water Filter Replacement Compatible With Whirlpool W10295370A Everydrop Filter 1 EDR1RXD1B 46-9081 46-9930 WHR1RXD1 KAD1RXD1 P4RFKB2 P8RFWB2L (3 Pack)

YangVigour$17.714.6★146 rev

W10295370A Water Filter Replacement Compatible with EDR1RXD1 Filter 1 WRS588FIHZ04 WRS588FIHZ06 WRS571CIHZ04 WRS325SDHZ08 WRS325FDAM04 WRMF3636RZ00 WRS321SDHZ WRS321SDHZ11 WRS325SDHZ WRS321SDHZ08

WSKFDTI$29.554.2★423 rev

W10295370A Water Filter for Every-drop Filter 1 W102953 70A Fit Whirlpool EDR1RXD1 Kenmore 9081 WRS321SDHZ13 WRS325SDHZ08 WRS588FIHZ04 WRS325FDAM04 WHR1RXD1 WRS321SDHZ08 WRS325SDHZ13 3PK

QWFIZ$28.664.3★19 rev

Newest

by launch date

FOIRCEADAL Upgraded W10295370A Water Filter Replacement Compatible with Whirlpool EDR1RXD1 Filter 1 EDR1RXD1B WHR1RXD1 KAD1RXD1 P8RFWB2L P4RFWB WD-F38 46-9081 46-9930 3 Pack

FOIRCEADAL$20.97296 rev

3mo ago

YRT EDR1RXD1 Refrigerator Water Filter Replacement for Everydrop Filter 1

YRT$17.8488 rev

4mo ago

W10295370A Water Filter for Every-drop Filter 1 W102953 70A Fit Whirlpool EDR1RXD1 Kenmore 9081 WRS321SDHZ13 WRS325SDHZ08 WRS588FIHZ04 WRS325FDAM04 WHR1RXD1 WRS321SDHZ08 WRS325SDHZ13 3PK

QWFIZ$28.6619 rev

5mo ago

YangVigour Water Filter Replacement Compatible With Whirlpool W10295370A Everydrop Filter 1 EDR1RXD1B 46-9081 46-9930 WHR1RXD1 KAD1RXD1 P4RFKB2 P8RFWB2L (3 Pack)

YangVigour$17.71146 rev

11mo ago

W10295370A Water Filter Replacement Compatible with EDR1RXD1 Filter 1 WRS588FIHZ04 WRS588FIHZ06 WRS571CIHZ04 WRS325SDHZ08 WRS325FDAM04 WRMF3636RZ00 WRS321SDHZ WRS321SDHZ11 WRS325SDHZ WRS321SDHZ08

WSKFDTI$29.55423 rev

1y ago

What buyers say about w102953 70a water filter whirlpool

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Exact fit”

Value For Money20%

“Less expensive”

Filtration19%

“Excellent Filter”

Quality-Overall9%

“The product is well-made”

Advertised Vs Actual Product8%

“As advertised”

Assembly/Installation5%

“easy to install”

Efficiency2%

“Seems to function well”

Leak-Proof2%

“No Leaks”

Compatibility-Overall2%

“Compatible”

Ease Of Use2%

“Ease of use”

What buyers complain about

Filtration29%

“Filter does not work”

Value For Money10%

“more than half the price”

Size-Overall6%

“Too small”

Durability6%

“All Filters In Pack Broke After 1-2 Weeks”

Compatibility-Overall6%

“Not compatible”

Leak-Proof5%

“Leaked”

Quality-Overall4%

“Very disappointing quality control”

Functionality-Overall3%

“They do not function”

Advertised Vs Actual Product3%

“They are not the size advertised”

Spray/Flow2%

“Horrible flow”

Top return reasons

Size-Overall42%

Filtration20%

Compatibility-Overall17%

Value For Money4%

Functionality-Overall3%

Leak-Proof2%

Advertised Vs Actual Product2%

Defective Material/Parts2%

Connectivity-Overall2%

Water Resistance2%

Common questions

Is w102953 70a water filter whirlpool profitable to sell on Amazon United States?: The niche generates $107K/yr across 15 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +4.8%. Flapen's verdict: Worth a look (53/100).
How competitive is the w102953 70a water filter whirlpool niche?: 13 brands and 28 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in w102953 70a water filter whirlpool?: Top complaints mined from reviews: Filtration, Value For Money, Size-Overall. The return rate is 1.4%.
When does demand for w102953 70a water filter whirlpool peak?: Demand peaks in Aug; the busiest month runs 1.6× the quietest.
What does it cost to enter the w102953 70a water filter whirlpool niche?: Listings span $17.71–$51.10; the average listing price is $24.78 (sweet spot $15–$100). The average incumbent carries 8,151 reviews — the moat a new listing must climb.