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Stainless Steel Backsplash

Maybe

The top 5 brands take only 29% of clicks. But buyers convert on only 1.1% of searches, so Stainless Steel Backsplash is a Maybe.

Flapen Score
55
55 / 100
Top 12% of 845 Appliances niches · +10 vs the category median of 45
Market size
$456K/yr565K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
20%top-5 click share · 71 brands · 79 sellers

Flapen Score

Stainless Steel Backsplash against its category

The dotted line is the Appliances average. Past it, Stainless Steel Backsplash is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stainless Steel Backsplash market on Amazon at a glance

Shoppers on Amazon United States searched for Stainless Steel Backsplash 565K times last year and spent an estimated $456K. The top 5 brands take 29% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 565K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $456K a year.

Searches, last 12 months
565K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
1.1%
Market size, estimated
$456Ka year
Peak month
January1.4× the quietest month
Top search term
stove backsplash71K searches a year

02 · Price

A sale here is worth $72.09.

Listings sell for $72.09 on average, from $7.74 to $315.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $72.09 that is $0 to $7K a year per listing.

Average price
$72.09inside the $15 to $100 sweet spot
Price range
$7.74–$315.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
7.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #9,099 within Ranges, Ovens & Cooktops. It carries 509 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
83%
Out of stock, average day
5.7%
Average rank
#9,099in Ranges, Ovens & Cooktops
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
509per listing
Listings tracked
125

04 · Newcomers

10 of last year's 45 launches cleared the first-year sales bar.

45 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
45
Successful launches
10Amazon's first-year sales bar
Average brand age
40 months

Products

Top Stainless Steel Backsplash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 20% of clicks. An open shelf where new products get seen.

Brands

71 rising

Sellers

79

Top-5 brand share

29%

Top 20: 63%

Top-5 click share

20%

Top 20: 46%

Open market

67%

  • Brand 17%
  • Brand 27%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Stainless Steel Backsplash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KBlack Friday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Stainless Steel Backsplash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stove backsplash71K/yr
  • stainless steel backsplash56K/yr
  • backsplash for stove38K/yr
  • stove backsplash protector for wall47K/yr
  • stainless steel backsplash for stove42K/yr
  • metal backsplash28K/yr
  • peel and stick stone wall panels19K/yr
  • behind stove backsplash panel22K/yr
  • glass backsplash for kitchen15K/yr
  • stove backsplash panel22K/yr

Reviews and returns

What reviews say buyers love and hate about Stainless Steel Backsplash

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Adhesion/Stickiness”
7.7%of orders come back
“poor adhesion”
A buyer, on “Adhesion/Stickiness”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Stainless Steel Backsplash questions

Answered from the same tracked data.