Shelfy
FailShoppers spend an estimated $23K a year here, so Shelfy is a Fail.
- Flapen Score
- 38 / 100Ranks 697 of 845 Appliances niches · −7 vs the category median of 4538
- Market size
- $23K/yr22K searches / yr
- 90-day growth
- -1.8%search demand this quarter
- Competition
- 84%top-5 click share · 8 brands · 58 sellers
Flapen Score
Shelfy against its category
The dotted line is the Appliances average. Past it, Shelfy is stronger. Inside it, weaker.
Market
The Shelfy market on Amazon at a glance
Shoppers on Amazon United States searched for Shelfy 22K times last year and spent an estimated $23K. The top 5 brands take 95% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 22K
- Growth, 90 days vs prior 90
- -1.8%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $23Ka year
- Peak month
- October5.3× the quietest month
- Top search term
- shelfy8K searches a year
02 · Price
A sale here is worth $36.26.
Listings sell for $36.26 on average, from $9.55 to $125.58. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At $36.26 that is $4K to $9K a year per listing.
- Average price
- $36.26inside the $15 to $100 sweet spot
- Price range
- $9.55–$125.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #334 within Refrigerator Parts & Accessories. It carries 2,024 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 21.1%
- Average rank
- #334in Refrigerator Parts & Accessories
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 2,024per listing
- Listings tracked
- 11
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Shelfy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Purriko Refrigerator Deodorizer Long-Lasting Fridge Odor Eliminator
- Price
- $23.83
- Rating
- 4.4/5
- Reviews
- 12,216
- Age
- 4y ago

VITESY SHELFY 2 Smart Refrigerator Device | Extends Food Freshness and Reduces Food Waste | Removes Bad Odors | IoT Technology | Photocatalytic and Washable Filter | USB-C Charging
- Price
- $125.58
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 8mo ago

Exluvon Refrigerator Deodorizer Up to 10 years Freezer Odor Eliminator
- Price
- $18.51
- Rating
- 4.5/5
- Reviews
- 1,456
- Age
- 2y ago

Hoopmon Fridge Deodorizer Up to 10 Years Refrigerator Odor Eliminator
- Price
- $17.81
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 1y ago

Exluvon Refrigerator Deodorizer Black Compact Reusable Long Lasting
- Price
- $9.55
- Rating
- 4.4/5
- Reviews
- 807
- Age
- 2y ago
Trending
estimated 90-day click momentum
Refrigerator Deodorizer & Air Purifier 2 Pack
- Price
- $16.80
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 3mo ago

Refrigerator Deodorizer Outperforms Baking Soda Fridge Odor Eliminator
- Price
- $12.63
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 11mo ago

Hoopmon Fridge Deodorizer Up to 10 Years Refrigerator Odor Eliminator
- Price
- $35.71
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 1y ago

Arm & Hammer Fridge Fresh Refrigerator 1 Count (Pack of 2)
- Price
- $9.78
- Rating
- 4.6/5
- Reviews
- 4,878
- Age
- 14y ago

Exluvon Refrigerator Deodorizer Black Compact Reusable Long Lasting
- Price
- $9.55
- Rating
- 4.4/5
- Reviews
- 807
- Age
- 2y ago
Newest
by launch date
Refrigerator Deodorizer & Air Purifier 2 Pack
- Price
- $16.80
- Rating
- 4.3/5
- Reviews
- 44
- Age
- 3mo ago

VITESY SHELFY 2 Smart Refrigerator Device | Extends Food Freshness and Reduces Food Waste | Removes Bad Odors | IoT Technology | Photocatalytic and Washable Filter | USB-C Charging
- Price
- $125.58
- Rating
- 4.0/5
- Reviews
- 29
- Age
- 8mo ago

Refrigerator Deodorizer Outperforms Baking Soda Fridge Odor Eliminator
- Price
- $12.63
- Rating
- 4.4/5
- Reviews
- 162
- Age
- 11mo ago

FLAWNT Fridge Deodorizer Lasts Up to 10 Years Stainless Steel Gray
- Price
- $20.47
- Rating
- 4.5/5
- Reviews
- 776
- Age
- 1y ago

Hoopmon Fridge Deodorizer Up to 10 Years Refrigerator Odor Eliminator
- Price
- $17.81
- Rating
- 4.5/5
- Reviews
- 906
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.
Brands
8 rising
Sellers
58
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
84%
Top 20: 100%
Open market
5%
- Purriko36%
- VITESY30%
- Exluvon14%
- Hoopmon8%
- Anfinso3%
- DIDADIDA3%
- Open — no brand owns it (2 brands, 5%)
Demand
Shelfy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Shelfy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shelfy8K/yr
- fridge purifier3K/yr
- refrigerator purifier2K/yr
- shelfy refrigerator food saver7K/yr
- vitesy shelfy fridge purifier2K/yr
- vitesy shelfy smart fridge device205/yr
Reviews and returns
What reviews say buyers love and hate about Shelfy
We read the reviews and the return reasons for every product selling here.
“had a small odor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shelfy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









