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Rubber Mat for Washer and Dryer

Maybe

Products sell for $37.06 on average, inside the sweet spot. But an estimated 10.3% of orders come back, so Rubber Mat for Washer and Dryer is a Maybe.

Flapen Score
55
55 / 100
Top 12% of 845 Appliances niches · +10 vs the category median of 45
Market size
$533K/yr417K searches / yr
90-day growth
+8.7%search demand this quarter
Competition
56%top-5 click share · 21 brands · 28 sellers

Flapen Score

Rubber Mat for Washer and Dryer against its category

The dotted line is the Appliances average. Past it, Rubber Mat for Washer and Dryer is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rubber Mat for Washer and Dryer market on Amazon at a glance

Shoppers on Amazon United States searched for Rubber Mat for Washer and Dryer 417K times last year and spent an estimated $533K. The top 5 brands take 63% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 417K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $533K a year.

Searches, last 12 months
417K
Growth, 90 days vs prior 90
+8.7%
Conversion, latest week
3.5%
Market size, estimated
$533Ka year
Peak month
July1.2× the quietest month
Top search term
washing machine drain pan56K searches a year

02 · Price

A sale here is worth $37.06.

Listings sell for $37.06 on average, from $17.34 to $94.62. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $37.06 that is $9K to $19K a year per listing.

Average price
$37.06inside the $15 to $100 sweet spot
Price range
$17.34–$94.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$9K–$19K
Returns
10.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #154 within Range Parts & Accessories. It carries 311 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
15.1%
Average rank
#154in Range Parts & Accessories
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
311per listing
Listings tracked
27

04 · Newcomers

9 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
9Amazon's first-year sales bar
Average brand age
26 months

Products

Top Rubber Mat for Washer and Dryer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

28

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

56%

Top 20: 92%

Open market

33%

  • Brand 128%
  • Brand 213%
  • Brand 311%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Rubber Mat for Washer and Dryer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Rubber Mat for Washer and Dryer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • washing machine drain pan56K/yr
  • washing machine pan82K/yr
  • washer pan32K/yr
  • washer drain pan28K/yr
  • washing machine tray28K/yr
  • washing machine drip pan18K/yr
  • washing machine mat21K/yr
  • washer tray for floor protection19K/yr
  • washer drip pan15K/yr
  • washing machine drip pans16K/yr

Reviews and returns

What reviews say buyers love and hate about Rubber Mat for Washer and Dryer

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Size-Overall”
10%of negative reviews mention “Leak-Proof”
10.3%of orders come back
“My washing machine leaked out randomly”
A buyer, on “Leak-Proof”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Rubber Mat for Washer and Dryer questions

Answered from the same tracked data.