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Pureline Pl-200

Fail

The top 5 products take 100% of clicks, so Pureline Pl-200 is a Fail.

Flapen Score
40
40 / 100
Ranks 620 of 845 Appliances niches · −5 vs the category median of 45
Market size
$147K/yr26K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
100%top-5 click share · 3 brands · 7 sellers

Flapen Score

Pureline Pl-200 against its category

The dotted line is the Appliances average. Past it, Pureline Pl-200 is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pureline Pl-200 market on Amazon at a glance

Shoppers on Amazon United States searched for Pureline Pl-200 26K times last year and spent an estimated $147K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 20.7% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $147K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
20.7%
Market size, estimated
$147Ka year
Peak month
November1.7× the quietest month
Top search term
rwf0700a refrigerator water filter11K searches a year

02 · Price

A sale here is worth $27.05.

Listings sell for $27.05 on average, from $22.49 to $31.34. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At $27.05 that is $34K to $41K a year per listing.

Average price
$27.05inside the $15 to $100 sweet spot
Price range
$22.49–$31.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
1,250–1,500
Revenue per listing a year
$34K–$41K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #183 within Refrigerator Parts & Accessories. It carries 10,984 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#183in Refrigerator Parts & Accessories
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
10,984per listing
Listings tracked
5

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 86 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
86 months

Products

Top Pureline Pl-200 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 flat

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 167%
  • Brand 226%
  • Brand 37%
  • Open — no brand owns it (0%)

Demand

Pureline Pl-200 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '24Black Friday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMayAug

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Pureline Pl-200 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rwf0700a refrigerator water filter11K/yr
  • icepure rwf0700a8K/yr
  • rwf0700a4K/yr
  • ice pure rwf0700a refrigerator water filter3K/yr

Reviews and returns

What reviews say buyers love and hate about Pureline Pl-200

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Size-Overall”
1.6%of orders come back
“Wrong filter dont fit”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pureline Pl-200 questions

Answered from the same tracked data.