Protec Humidifier Filter
FailThe top 5 brands take 100% of clicks, so Protec Humidifier Filter is a Fail.
- Flapen Score
- 34 / 100Ranks 787 of 845 Appliances niches · −11 vs the category median of 4534
- Market size
- $43K/yr13K searches / yr
- 90-day growth
- -46.0%search demand this quarter
- Competition
- 90%top-5 click share · 4 brands · 15 sellers
Flapen Score
Protec Humidifier Filter against its category
The dotted line is the Appliances average. Past it, Protec Humidifier Filter is stronger. Inside it, weaker.
Market
The Protec Humidifier Filter market on Amazon at a glance
Shoppers on Amazon United States searched for Protec Humidifier Filter 13K times last year and spent an estimated $43K. All 4 brands take every click. Demand peaks in Jan–Feb–Mar. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 19.2% of those searches ended in a purchase.
Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.2% of those searches ended in a purchase. Searches in the last 90 days moved -46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.
- Searches, last 12 months
- 13K
- Growth, 90 days vs prior 90
- -46.0%
- Conversion, latest week
- 19.2%
- Market size, estimated
- $43Ka year
- Peak month
- January6.9× the quietest month
- Top search term
- protec pwf2 replacement wicking filter6K searches a year
02 · Price
A sale here is worth $17.52.
Listings sell for $17.52 on average, from $7.97 to $32.65. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 250 to 500 of them. At $17.52 that is $4K to $9K a year per listing.
- Average price
- $17.52inside the $15 to $100 sweet spot
- Price range
- $7.97–$32.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #3,306 within Humidifier Parts & Accessories. It carries 1,219 reviews at 4.82 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 44%
- Out of stock, average day
- 10.6%
- Average rank
- #3,306in Humidifier Parts & Accessories
- Average rating
- 4.82 starsAmazon United States average 4.42 stars
- Average reviews
- 1,219per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 89 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 89 months
Products
Top Protec Humidifier Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- Brand 134%
- Brand 230%
- Brand 322%
- Brand 414%
Demand
Protec Humidifier Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 6.9×
Search terms
Top Protec Humidifier Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- protec pwf2 replacement wicking filter6K/yr
- protec humidifier filter4K/yr
- protec pwf2 filter for vicks humidifier2K/yr
Reviews and returns
What reviews say buyers love and hate about Protec Humidifier Filter
We read the reviews and the return reasons for every product selling here.
“did not fit mine as it said it would”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Protec Humidifier Filter questions
Answered from the same tracked data.