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maytag washer

Skip it

Pricing outside the sweet spot ($813.28 avg) — this niche doesn't clear our bar today.

Market size 56Growth 21Conversion 2Competition 32Returns 29Price range 0Avg price 0Brand share 32Review moat 62Quality gap 88

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Good1,017.16

avg incumbent reviews — the moat a new listing must climb

Market size

Good$415K

$415K/yr · 319K searches

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Growth

Bad-7.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Avg price

Bad$813.28

avg listing price — sweet spot $15–$100

Price range

Bad$153.43–$1621.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, maytag washer is a $415K/yr Amazon United States market (319K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 34/100.

Data updated Jul 5, 2026 · scored weekly · How we score niches

maytag washer market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$407K–$610K
units × avg price
Conversion rate
0.2%
Avg BSR
#66
Page quality
0%
Prime
68%
Sponsored
53%
Out of stock
13.9%
Avg brand age
36 months
Avg seller age
176 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

20

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

11%

  • Kenmore62%
  • Samsung11%
  • Profile6%
  • BLACK+DECKER5%
  • GE4%
  • LG3%
  • Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 108 weeks — -7.3% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top maytag washer search terms

  • maytag washer41K/yr
  • front load washer44K/yr
  • whirlpool washer39K/yr
  • front load washing machine22K/yr
  • kenmore washer21K/yr
  • kenmore washing machine19K/yr
  • top load washer machine33K/yr
  • commercial washing machine19K/yr
  • top loading washing machine14K/yr
  • front loading washing machine12K/yr
All search terms

Top maytag washer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$41K20%$83K30%$124K40%$166K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about maytag washer

What buyers praise and complain about, mined from review topics.

What buyers love

Noise Level20%

“It's very quiet and smooth”

Quality-Overall11%

“The machine is beautiful”

Value For Money11%

“Price was right”

Ease Of Use10%

“This is incredibly easy to use”

Ease Of Cleaning10%

“It cleans our clothes very nicely”

Size-Overall6%

“Nice size”

Storage Capacity6%

“Love the capacity”

Advertised Vs Actual Product5%

“Good as advertised”

Instructions/User Manual/Troubleshooting3%

“Directions are self explanatory easy”

Design-Overall3%

“It looks nice”

What buyers complain about

Noise Level16%

“Little loud”

Durability15%

“This unit failed after 4 months”

Size-Overall12%

“It's really big”

Ease Of Cleaning11%

“Any washer without a real agitator doesn't clean your clothes properly at all just do yourself a favor”

Assembly/Installation5%

“Make sure to follow the unboxing instructions: removing the travel bolts on the back were not super intuitive”

Water Resistance3%

“MACHINE DOESN'T RINSE OUT THE WATER”

Value For Money3%

“i paid 100 less at lowes”

Maintenance And Repair3%

“#maytag worst company for repairs”

Ease Of Use3%

“is a giant pain trying to get it to spin the load to finish”

Advertised Vs Actual Product2%

“Thats false advertisement”

Top return reasons

Size-Overall22%
Functionality-Overall18%
Defective Material/Parts15%
Noise Level11%
Scratch Resistance5%
Compatibility-Overall4%
Leak-Proof4%
Assembly/Installation3%
Heating3%
Maintenance And Repair3%

Common questions

Is maytag washer profitable to sell on Amazon United States?
The niche generates $415K/yr across 19 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (34/100).
How competitive is the maytag washer niche?
11 brands and 20 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in maytag washer?
Top complaints mined from reviews: Noise Level, Durability, Size-Overall. The return rate is 4.7%.
When does demand for maytag washer peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the maytag washer niche?
Listings span $153.43–$1621.15; the average listing price is $813.28 (sweet spot $15–$100). The average incumbent carries 1,017 reviews — the moat a new listing must climb.