maytag washer
Skip itPricing outside the sweet spot ($813.28 avg) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good1,017.16avg incumbent reviews — the moat a new listing must climb
Market size
Good$415K$415K/yr · 319K searches
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Returns
Okay4.7%return rate — above 5% kills the launch gate
Growth
Bad-7.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Avg price
Bad$813.28avg listing price — sweet spot $15–$100
Price range
Bad$153.43–$1621.15cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, maytag washer is a $415K/yr Amazon United States market (319K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 34/100.
Data updated Jul 5, 2026 · scored weekly · How we score niches
maytag washer market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $407K–$610K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #66
- Page quality
- 0%
- Prime
- 68%
- Sponsored
- 53%
- Out of stock
- 13.9%
- Avg brand age
- 36 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
20
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
11%
- Kenmore62%
- Samsung11%
- Profile6%
- BLACK+DECKER5%
- GE4%
- LG3%
- Open — no brand owns it (5 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 108 weeks — -7.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top maytag washer search terms
- maytag washer41K/yr
- front load washer44K/yr
- whirlpool washer39K/yr
- front load washing machine22K/yr
- kenmore washer21K/yr
- kenmore washing machine19K/yr
- top load washer machine33K/yr
- commercial washing machine19K/yr
- top loading washing machine14K/yr
- front loading washing machine12K/yr
Top maytag washer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kenmore 4.5 cu. ft. Top Load Washer with Triple Action Impeller - White
Kenmore$691.514.3★248 rev

Kenmore 4.4 cu. ft. Top Load Washer with Triple Action Agitator - White
Kenmore$699.774.4★95 rev

Kenmore 4.5 cu. ft. Front Load Washer - Metallic Silver
Kenmore$945.654.3★110 rev

Kenmore 4.5 cu. ft. Front Load Washer - White
Kenmore$900.124.3★110 rev

GE PROFILE 28 Inch Smart Front Load Washer with 4.8 cu. ft. Capacity in White GFW550SSNWW
Profile$770.384.5★24 rev
Newest
by launch date
5.0 cu. ft. Black Stainless Steel Front Load Washer with Super Speed Wash and Steam
ZHONO$153.431 rev

Muhub 2.8 Cu. Ft. Front Loading Washer High Efficiency Washing Machine
muhub$494.203 rev

Whirlpool 4.2-4.3 Cu. Ft. Top Load Washer with Removable Agitator in White
Whirlpool$670.390 rev

Auertech Portable Washer and Dryer Combo Set 28 lbs Fully Automatic Washing Machine with Stainless Steel Inner Tub 2.6 Cu.Ft Portable Dryers Compact Washer and Dryer for Apartment RV Dorm
Auertech$497.3758 rev

GE GFW655SPVDS 5.0 cu.ft. Smart Front Load Washer with Steam UltraFresh Vent System Black
GE$846.754 rev
Trending
90-day click momentum
5.0 cu. ft. Black Stainless Steel Front Load Washer with Super Speed Wash and Steam
ZHONO$153.431.0★

Muhub 2.8 Cu. Ft. Front Loading Washer High Efficiency Washing Machine
muhub$494.205.0★

Samsung 4.5 cu. ft. Large Capacity Smart Front Load Washer with Super Speed Wash White WF45B6300AW/US
Samsung$750.713.8★

Auertech Portable Washer and Dryer Combo Set 28 lbs Fully Automatic Washing Machine with Stainless Steel Inner Tub 2.6 Cu.Ft Portable Dryers Compact Washer and Dryer for Apartment RV Dorm
Auertech$497.374.1★

GE 5.0 cu.ft. Smart Front Load Washer in White with Steam UltraFresh Vent System and Microban Technology
GE$848.774.5★
What buyers say about maytag washer
What buyers praise and complain about, mined from review topics.What buyers love
“It's very quiet and smooth”
“The machine is beautiful”
“Price was right”
“This is incredibly easy to use”
“It cleans our clothes very nicely”
“Nice size”
“Love the capacity”
“Good as advertised”
“Directions are self explanatory easy”
“It looks nice”
What buyers complain about
“Little loud”
“This unit failed after 4 months”
“It's really big”
“Any washer without a real agitator doesn't clean your clothes properly at all just do yourself a favor”
“Make sure to follow the unboxing instructions: removing the travel bolts on the back were not super intuitive”
“MACHINE DOESN'T RINSE OUT THE WATER”
“i paid 100 less at lowes”
“#maytag worst company for repairs”
“is a giant pain trying to get it to spin the load to finish”
“Thats false advertisement”
Top return reasons
Common questions
- Is maytag washer profitable to sell on Amazon United States?
- The niche generates $415K/yr across 19 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Skip it (34/100).
- How competitive is the maytag washer niche?
- 11 brands and 20 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in maytag washer?
- Top complaints mined from reviews: Noise Level, Durability, Size-Overall. The return rate is 4.7%.
- When does demand for maytag washer peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the maytag washer niche?
- Listings span $153.43–$1621.15; the average listing price is $813.28 (sweet spot $15–$100). The average incumbent carries 1,017 reviews — the moat a new listing must climb.