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Kei D34l Refrigerator Bulb

Fail

Prices span $6.97–$10.07, mostly outside the sweet spot, so Kei D34l Refrigerator Bulb is a Fail.

Flapen Score
27
27 / 100
Ranks 831 of 845 Appliances niches · −18 vs the category median of 45
Market size
$36K/yr21K searches / yr
90-day growth
-10.3%search demand this quarter
Competition
97%top-5 click share · 6 brands · 8 sellers

Flapen Score

Kei D34l Refrigerator Bulb against its category

The dotted line is the Appliances average. Past it, Kei D34l Refrigerator Bulb is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kei D34l Refrigerator Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for Kei D34l Refrigerator Bulb 21K times last year and spent an estimated $36K. The top 5 brands take 97% of clicks. Demand peaks in Sep. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 19.0% of those searches ended in a purchase.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 19.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-10.3%
Conversion, latest week
19.0%
Market size, estimated
$36Ka year
Peak month
September1.8× the quietest month
Top search term
kei d34l refrigerator bulb16K searches a year

02 · Price

A sale here is worth $9.11.

Listings sell for $9.11 on average, from $6.97 to $10.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $9.11 that is $7K to $9K a year per listing.

Average price
$9.11under the $15 to $100 sweet spot
Price range
$6.97–$10.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
750–1,000
Revenue per listing a year
$7K–$9K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #709 within Refrigerator Parts & Accessories. It carries 1,052 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.1%
Average rank
#709in Refrigerator Parts & Accessories
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,052per listing
Listings tracked
6

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Kei D34l Refrigerator Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

8

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 145%
  • Brand 224%
  • Brand 317%
  • Brand 48%
  • Brand 54%
  • Brand 63%

Demand

Kei D34l Refrigerator Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Reviews and returns

What reviews say buyers love and hate about Kei D34l Refrigerator Bulb

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Size-Overall”
13%of negative reviews mention “Size-Overall”
3.4%of orders come back
“was the wrong size for my fridge”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kei D34l Refrigerator Bulb questions

Answered from the same tracked data.