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Hft600 Honeywell Humidifier Filter

Fail

Demand is soft, at -54.0% this quarter, so Hft600 Honeywell Humidifier Filter is a Fail.

Flapen Score
47
47 / 100
Top 38% of 845 Appliances niches · +2 vs the category median of 45
Market size
$95K/yr34K searches / yr
90-day growth
-54.0%search demand this quarter
Competition
70%top-5 click share · 11 brands · 27 sellers

Flapen Score

Hft600 Honeywell Humidifier Filter against its category

The dotted line is the Appliances average. Past it, Hft600 Honeywell Humidifier Filter is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hft600 Honeywell Humidifier Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Hft600 Honeywell Humidifier Filter 34K times last year and spent an estimated $95K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 11.8% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -54.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $95K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-54.0%
Conversion, latest week
11.8%
Market size, estimated
$95Ka year
Peak month
December15.3× the quietest month
Top search term
hft600 honeywell humidifier filter10K searches a year

02 · Price

A sale here is worth $23.62.

Listings sell for $23.62 on average, from $14.44 to $30.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $23.62 that is $6K to $12K a year per listing.

Average price
$23.62inside the $15 to $100 sweet spot
Price range
$14.44–$30.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #212 within Humidifier Parts & Accessories. It carries 1,612 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
11.9%
Average rank
#212in Humidifier Parts & Accessories
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
1,612per listing
Listings tracked
14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Hft600 Honeywell Humidifier Filter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$14K$19K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

27

Est. top-5 brand share

83%

Top 20: 100%

Est. top-5 click share

70%

Top 20: 100%

Open market

13%

  • Honeywell24%
  • Lemige20%
  • iSingo18%
  • PUR14%
  • SUNRRA7%
  • Colorfullife4%
  • Open — no brand owns it (5 brands, 13%)

Demand

Hft600 Honeywell Humidifier Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 15.3×

Search terms

Top Hft600 Honeywell Humidifier Filter search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hft600 honeywell humidifier filter10K/yr
  • honeywell t filter4K/yr
  • honeywell hft600 filter5K/yr
  • hft600 filter6K/yr
  • honeywell filter t4K/yr
  • hft6003K/yr
  • honeywell humidifier filter t2K/yr

Reviews and returns

What reviews say buyers love and hate about Hft600 Honeywell Humidifier Filter

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Filtration”
16%of negative reviews mention “Durability”
0.9%of orders come back
“Some dont even last the full month”
A buyer, on “Durability”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hft600 Honeywell Humidifier Filter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data