Is haf-qin refrigerator water filter profitable to sell on Amazon United States?

The niche generates $2.6M/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +22.6%. Flapen's verdict: Launch it (57/100).

How competitive is the haf-qin refrigerator water filter niche?

7 brands and 31 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 93% of demand.

What do buyers complain about in haf-qin refrigerator water filter?

Top complaints mined from reviews: Filtration, Leak-Proof, Size-Overall. The return rate is 1.5%.

When does demand for haf-qin refrigerator water filter peak?

Demand peaks in Dec; the busiest month runs 2.3× the quietest.

What does it cost to enter the haf-qin refrigerator water filter niche?

Listings span $24.51–$56.61; the average listing price is $31.87 (sweet spot $15–$100). The average incumbent carries 18,712 reviews — the moat a new listing must climb.

haf-qin refrigerator water filter

Launch it

A $2.6M/yr market growing +22.6% this quarter with returns at 1.5% — clears our launch bar.

Conversion

Incredible17.5%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$2.6M

$2.6M/yr · 457K searches

Avg price

Incredible$31.87

avg listing price — sweet spot $15–$100

Price range

Incredible$24.51–$56.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Growth

Good+22.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Review moat

Bad18,712.1

avg incumbent reviews — the moat a new listing must climb

Competition

Bad80%

top-5 click share — a locked-up shelf

Brand share

Bad93%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, haf-qin refrigerator water filter is a $2.6M/yr Amazon United States market (457K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Dec. Verdict: Launch it — 57/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

haf-qin refrigerator water filter market data

Units sold / yr: 80K–100K; avg 8,000–10,000/product
Revenue / yr: $2.5M–$3.2M; units × avg price
Conversion rate: 17.5%
Avg BSR: #55
Page quality: 0%
Prime: 90%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 55 months
Avg seller age: 177 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 flat

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Samsung50%
Waterspecialist15%
Crystala Filters10%
PUREPLUS10%
Waterdrop8%
ICEPURE5%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +22.6% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.3×

Open Trend

Top haf-qin refrigerator water filter search terms

haf-qin refrigerator water filter118K/yr -4.7%17.6% conv.
samsung water filter haf-qin/exp59K/yr +20.6%15.2% conv.
haf-qin/exp samsung water filter36K/yr +36.8%16.6% conv.
haf-qin/exp33K/yr +43.4%15.2% conv.
samsung haf-qin refrigerator water filter29K/yr +17.1%14.3% conv.
haf-qin26K/yr +42.7%14.0% conv.
samsung haf-qin/exp18K/yr +62.4%19.8% conv.
samsung bespoke fridge water filter22K/yr +28.3%12.0% conv.
samsung water filter haf-qin12K/yr +93.7%14.5% conv.
samsung haf-qin11K/yr +64.6%17.0% conv.

All search terms

Top haf-qin refrigerator water filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Samsung HAF-QIN/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 1

Samsung$35.324.7★43,372 rev

Samsung HAF-QIN-2P/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 2

Samsung$56.614.7★43,372 rev

Waterspecialist WS645A Refrigerator Water Filter 3 Pack

Waterspecialist$27.234.7★17,011 rev

Crystala Filters Replacement for Samsung Water Filter DA97-17376B 3 Pack

Crystala Filters$24.514.6★7,900 rev

PUREPLUS DA97-17376B Replacement for Samsung HAF-QIN/EXP DA97-08006C RF28R7351SG RF28R7201SR RF28T5001SR RF23M8590SG RS27T5200SR RF24R7201SR RWF4200A Refrigerator Water Filter 3 Pack

PUREPLUS$26.104.6★15,442 rev

Newest

by launch date

Water Filter Replacement for Samsung DA97-17376B HAF-Qin/EXP DA97-08006C RF28R7201SR RF28R7351SG RS27T5200SR - AFT1000T Faucet Mount Water Purification Unit

Generic$28.7340 rev

1mo ago

Samsung DA97-17376B Fridge Water Filter Model HAF-QIN/EXP

Samsung$35.543,531 rev

3y ago

Samsung HAF-QIN-2P/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 2

Samsung$56.6143,372 rev

4y ago

PUREPLUS DA97-17376B Replacement for Samsung HAF-QIN/EXP DA97-08006C RF28R7351SG RF28R7201SR RF28T5001SR RF23M8590SG RS27T5200SR RF24R7201SR RWF4200A Refrigerator Water Filter 3 Pack

PUREPLUS$26.1015,442 rev

6y ago

ICEPURE Water Filter Replacement for Samsung DA97-17376B HAF-QIN/EXP 3 Pack

ICEPURE$24.528,156 rev

7y ago

What buyers say about haf-qin refrigerator water filter

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Direct Fit”

Filtration19%

“Good water filters”

Value For Money18%

“Great Deal”

Quality-Overall12%

“Excellent product”

Advertised Vs Actual Product9%

“As described”

Compatibility-Overall4%

“Totally compatible”

Assembly/Installation2%

“The Installation was quick”

Leak-Proof2%

“No water leaks”

Ease Of Use2%

“Quick and easy”

Efficiency1%

“Works great”

What buyers complain about

Filtration31%

“Doesnt filter”

Leak-Proof10%

“Leak”

Size-Overall7%

“Little smaller around”

Value For Money6%

“Wish they were cheaper”

Compatibility-Overall5%

“Not compatible”

Advertised Vs Actual Product4%

“Not as described”

Functionality-Overall4%

“Did not work”

Certifications3%

“NOT SAMSUNG CERTIFIED”

Durability3%

“I broke down”

Assembly/Installation2%

“A pain to install”

Top return reasons

Size-Overall45%

Filtration18%

Compatibility-Overall14%

Advertised Vs Actual Product5%

Leak-Proof4%

Value For Money3%

Functionality-Overall3%

Certifications2%

Product Condition1%

Defective Material/Parts1%

Common questions

Is haf-qin refrigerator water filter profitable to sell on Amazon United States?: The niche generates $2.6M/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +22.6%. Flapen's verdict: Launch it (57/100).
How competitive is the haf-qin refrigerator water filter niche?: 7 brands and 31 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in haf-qin refrigerator water filter?: Top complaints mined from reviews: Filtration, Leak-Proof, Size-Overall. The return rate is 1.5%.
When does demand for haf-qin refrigerator water filter peak?: Demand peaks in Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the haf-qin refrigerator water filter niche?: Listings span $24.51–$56.61; the average listing price is $31.87 (sweet spot $15–$100). The average incumbent carries 18,712 reviews — the moat a new listing must climb.