Is haf-qin refrigerator water filter profitable to sell on Amazon United States?

The niche generates $2.8M/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.7%. Flapen's verdict: Worth a look (54/100).

How competitive is the haf-qin refrigerator water filter niche?

7 brands and 33 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in haf-qin refrigerator water filter?

Top complaints mined from reviews: Filtration, Leak-Proof, Size-Overall. The return rate is 1.4%.

When does demand for haf-qin refrigerator water filter peak?

Demand peaks in Dec; the busiest month runs 2.3× the quietest.

What does it cost to enter the haf-qin refrigerator water filter niche?

Listings span $24.46–$89.02; the average listing price is $37.92 (sweet spot $15–$100). The average incumbent carries 18,592 reviews — the moat a new listing must climb.

haf-qin refrigerator water filter

Worth a look

Shows searches that convert (16.2% search→purchase), but a concentrated shelf (top 5 take 85% of clicks) keeps it on the watch list.

Conversion

Incredible16.2%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$2.8M

$2.8M/yr · 451K searches

Avg price

Incredible$37.92

avg listing price — sweet spot $15–$100

Price range

Incredible$24.46–$89.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.4%

return rate — above 6% kills the launch gate

Growth

Okay+11.7%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Review moat

Bad18,592.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Bad94%

top-5 brand share — brand-locked demand

Competition

Bad85%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, haf-qin refrigerator water filter is a $2.8M/yr Amazon United States market (451K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 80K–100K; avg 8,000–10,000/product
Revenue / yr: $3.0M–$3.8M; units × avg price
Launch success: —; 1 of 1 new (360d)
Conversion rate: 16.2%
Avg BSR: #41
Page quality: 0%
Prime: 90%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 56 months
Avg seller age: 177 days

Competition

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 flat

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

Samsung51%
Waterspecialist17%
Crystala Filters11%
PUREPLUS10%
Waterdrop6%
ICEPURE4%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +11.7% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.3×

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Samsung HAF-QIN/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 1

Samsung$35.414.7★42,702 rev

Samsung HAF-QIN-2P/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 2

Samsung$56.284.7★42,702 rev

Waterspecialist WS645A Refrigerator Water Filter Replacement for Samsung DA97-17376B HAF-QIN/EXP HAF-QIN RF28T5001SR DA97-08006C RS27T5200SR RF28R7351SG RF24R7201SR RF27T5201SR 3 Pack

Waterspecialist$27.054.7★16,769 rev

Crystala Filters Replacement for DA97-17376B Water Filter NSF 42 Compatible with Samsung HAF-QIN HAF-QIN/EXP DA97-08006C RF23M8070SG RF23M8070SR RF23M8090SG RF23M8570SR (3 Pack)

Crystala Filters$24.464.6★7,806 rev

PUREPLUS DA97-17376B Replacement for Samsung HAF-QIN/EXP DA97-08006C RF28R7351SG RF28R7201SR RF28T5001SR RF23M8590SG RS27T5200SR RF24R7201SR RWF4200A Refrigerator Water Filter 3 Pack

PUREPLUS$26.214.6★15,247 rev

Newest

by launch date

Microfilter HAF-QIN/EXP DA97 Water Filter Replacement Compatible with DA97-17376B Carbon Block 99% Contaminant Reduction Fresh Water & Ice 24 Month Life 4 PACK

Microfilter$89.02150 rev

6mo ago

Samsung DA97-17376B Fridge Water Filter Model HAF-QIN/EXP

Samsung$35.503,401 rev

3y ago

Samsung HAF-QIN-2P/EXP Genuine Refrigerator Water Filter Reduces 99% of Harmful Contaminants for Clean Clear Drinking Water 6-Month Life Easy Install Pack of 2

Samsung$56.2842,702 rev

4y ago

PUREPLUS DA97-17376B Replacement for Samsung HAF-QIN/EXP DA97-08006C RF28R7351SG RF28R7201SR RF28T5001SR RF23M8590SG RS27T5200SR RF24R7201SR RWF4200A Refrigerator Water Filter 3 Pack

PUREPLUS$26.2115,247 rev

6y ago

ICEPURE DA97-17376B Replacement for Samsung HAF-QIN/EXP RS27T5200SR WS645A RS22T5201SR RF28R7201SR RF32CG5400SR RF27CG5400SR RF29BB8600QL RF32CG5300SR RF29BB8600QL Refrigerator Water Filter 3PACK

ICEPURE$24.858,034 rev

7y ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Direct Fit”

Value For Money20%

“Great Deal”

Filtration19%

“Filters work great”

Quality-Overall12%

“Great price quality product”

Advertised Vs Actual Product8%

“As described”

Compatibility-Overall4%

“this was compatible”

Leak-Proof2%

“It doesnt leak”

Ease Of Use2%

“Easy peasy”

Assembly/Installation2%

“The Installation was quick”

Efficiency1%

“Works great”

What buyers complain about

Filtration30%

“Doesnt filter”

Leak-Proof11%

“Leaked”

Size-Overall7%

“Little smaller around”

Value For Money6%

“Better price”

Advertised Vs Actual Product5%

“False advertisement”

Compatibility-Overall4%

“Not compatible”

Functionality-Overall4%

“Did not work”

Certifications3%

“NOT SAMSUNG CERTIFIED”

Durability3%

“I broke down”

Assembly/Installation2%

“A pain to install”

Top return reasons

Size-Overall45%

Filtration18%

Compatibility-Overall14%

Advertised Vs Actual Product5%

Leak-Proof4%

Value For Money3%

Functionality-Overall3%

Product Condition2%

Certifications2%

Defective Material/Parts1%

Common questions

Is haf-qin refrigerator water filter profitable to sell on Amazon United States?: The niche generates $2.8M/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.7%. Flapen's verdict: Worth a look (54/100).
How competitive is the haf-qin refrigerator water filter niche?: 7 brands and 33 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in haf-qin refrigerator water filter?: Top complaints mined from reviews: Filtration, Leak-Proof, Size-Overall. The return rate is 1.4%.
When does demand for haf-qin refrigerator water filter peak?: Demand peaks in Dec; the busiest month runs 2.3× the quietest.
What does it cost to enter the haf-qin refrigerator water filter niche?: Listings span $24.46–$89.02; the average listing price is $37.92 (sweet spot $15–$100). The average incumbent carries 18,592 reviews — the moat a new listing must climb.

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haf-qin refrigerator water filter

Market data

Competition

Demand & seasonality

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

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