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Haf-cin Refrigerator Water Filter

Fail

The top 5 brands take 95% of clicks, so Haf-cin Refrigerator Water Filter is a Fail.

Flapen Score
45
45 / 100
Ranks 413 of 845 Appliances niches · on the category median
Market size
$422K/yr72K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
78%top-5 click share · 7 brands · 32 sellers

Flapen Score

Haf-cin Refrigerator Water Filter against its category

The dotted line is the Appliances average. Past it, Haf-cin Refrigerator Water Filter is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Haf-cin Refrigerator Water Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Haf-cin Refrigerator Water Filter 72K times last year and spent an estimated $422K. The top 5 brands take 95% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 17.4% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.4% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $422K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
17.4%
Market size, estimated
$422Ka year
Peak month
July1.8× the quietest month
Top search term
haf-cin/exp samsung water filter14K searches a year

02 · Price

A sale here is worth $33.75.

Listings sell for $33.75 on average, from $25.32 to $56.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $33.75 that is $25K to $34K a year per listing.

Average price
$33.75inside the $15 to $100 sweet spot
Price range
$25.32–$56.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
$25K–$34K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Refrigerator Parts & Accessories. It carries 22,015 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#67in Refrigerator Parts & Accessories
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
22,015per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
77 months

Products

Top Haf-cin Refrigerator Water Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

32

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

2%

  • Brand 145%
  • Brand 225%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Haf-cin Refrigerator Water Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Prime Day '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJulAug

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Haf-cin Refrigerator Water Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • haf-cin/exp samsung water filter14K/yr
  • samsung water filter haf-cin/exp10K/yr
  • haf-cin samsung water filter6K/yr
  • haf-cin/exp5K/yr
  • haf-cin4K/yr
  • samsung haf-cin/exp3K/yr
  • samsung haf-cin refrigerator water filter4K/yr
  • haf cin samsung water filter3K/yr
  • haf-cin refrigerator water filter5K/yr
  • samsung rf4287hars water filter2K/yr

Reviews and returns

What reviews say buyers love and hate about Haf-cin Refrigerator Water Filter

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
32%of negative reviews mention “Filtration”
2.6%of orders come back
“This filter apparently does not work”
A buyer, on “Filtration”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Haf-cin Refrigerator Water Filter questions

Answered from the same tracked data.