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Gxwh40l

Maybe

Products sell for $39.34 on average, inside the sweet spot. But the top 5 brands take 96% of clicks, so Gxwh40l is a Maybe.

Flapen Score
51
51 / 100
Top 26% of 845 Appliances niches · +6 vs the category median of 45
Market size
$237K/yr72K searches / yr
90-day growth
+4.2%search demand this quarter
Competition
45%top-5 click share · 9 brands · 40 sellers

Flapen Score

Gxwh40l against its category

The dotted line is the Appliances average. Past it, Gxwh40l is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Gxwh40l market on Amazon at a glance

Shoppers on Amazon United States searched for Gxwh40l 72K times last year and spent an estimated $237K. The top 5 brands take 96% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $237K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
+4.2%
Conversion, latest week
8.3%
Market size, estimated
$237Ka year
Top search term
pureplus water filter replacement cartridge26K searches a year

02 · Price

A sale here is worth $39.34.

Listings sell for $39.34 on average, from $12.28 to $135.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $39.34 that is $4K to $10K a year per listing.

Average price
$39.34inside the $15 to $100 sweet spot
Price range
$12.28–$135.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$4K–$10K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #122 within Refrigerator Parts & Accessories. It carries 5,639 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#122in Refrigerator Parts & Accessories
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
5,639per listing
Listings tracked
39

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
65 months

Products

Top Gxwh40l products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

40

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

45%

Top 20: 82%

Open market

3%

  • Brand 177%
  • Brand 210%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (3 brands, 3%)

Demand

Gxwh40l search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26MarAprMayJunJulAug

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 8.9× · 6 of 12 months tracked

Search terms

Top Gxwh40l search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pureplus water filter replacement cartridge26K/yr
  • pure plus water filter replacement13K/yr
  • pureplus water filter10K/yr
  • pure plus water filter7K/yr
  • pureplus6K/yr
  • gxwh40l replacement filter4K/yr
  • gxwh40l4K/yr
  • purplus water filter replacement2K/yr

Reviews and returns

What reviews say buyers love and hate about Gxwh40l

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Filtration”
32%of negative reviews mention “Filtration”
1.4%of orders come back
“Not a good filter”
A buyer, on “Filtration”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Gxwh40l questions

Answered from the same tracked data.