Gxwh40l
MaybeProducts sell for $39.34 on average, inside the sweet spot. But the top 5 brands take 96% of clicks, so Gxwh40l is a Maybe.
- Flapen Score
- 51 / 100Top 26% of 845 Appliances niches · +6 vs the category median of 4551
- Market size
- $237K/yr72K searches / yr
- 90-day growth
- +4.2%search demand this quarter
- Competition
- 45%top-5 click share · 9 brands · 40 sellers
Flapen Score
Gxwh40l against its category
The dotted line is the Appliances average. Past it, Gxwh40l is stronger. Inside it, weaker.
Market
The Gxwh40l market on Amazon at a glance
Shoppers on Amazon United States searched for Gxwh40l 72K times last year and spent an estimated $237K. The top 5 brands take 96% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 8.3% of those searches ended in a purchase.
Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $237K a year.
- Searches, last 12 months
- 72K
- Growth, 90 days vs prior 90
- +4.2%
- Conversion, latest week
- 8.3%
- Market size, estimated
- $237Ka year
- Top search term
- pureplus water filter replacement cartridge26K searches a year
02 · Price
A sale here is worth $39.34.
Listings sell for $39.34 on average, from $12.28 to $135.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $39.34 that is $4K to $10K a year per listing.
- Average price
- $39.34inside the $15 to $100 sweet spot
- Price range
- $12.28–$135.16
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #122 within Refrigerator Parts & Accessories. It carries 5,639 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #122in Refrigerator Parts & Accessories
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 5,639per listing
- Listings tracked
- 39
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Gxwh40l products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PUREPLUS 5 Micron 10x4.5 Whole House Sediment & Carbon Water Filter 2PACK
- Price
- $28.72
- Rating
- 4.7/5
- Reviews
- 7,897
- Age
- 9y ago

PUREPLUS ADQ747935 Refrigerator Water Filter & LT120F Air Filter 3 Combo
- Price
- $25.40
- Rating
- 4.6/5
- Reviews
- 9,971
- Age
- 7y ago

PUREPLUS RWF4200A Water Filter Replacement for Samsung DA97-17376B 3 Pack
- Price
- $26.28
- Rating
- 4.6/5
- Reviews
- 15,598
- Age
- 6y ago

PUREPLUS ADQ36006101 Replacement for LG LT700P RWF1200A Water Filter 4Pack
- Price
- $29.60
- Rating
- 4.7/5
- Reviews
- 8,505
- Age
- 9y ago

PUR Plus Water Filter Replacement for Pitchers & Dispensers 6-Month Supply 3 Count Blue (PPF951K3)
- Price
- $19.51
- Rating
- 4.5/5
- Reviews
- 28,307
- Age
- 9y ago
Trending
estimated 90-day click momentum
5 Micron 10 x 4.5 Whole House Water Filter Compatible with GE FXHSC
- Price
- $36.93
- Rating
- 4.7/5
- Reviews
- 123
- Age
- 9mo ago

PUREPLUS 5 Micron 10x4.5 Whole House Sediment & Carbon Water Filter 3PACK
- Price
- $40.95
- Rating
- 4.7/5
- Reviews
- 7,897
- Age
- 6y ago

PUREPLUS 5 Micron 10x4.5 Whole House Carbon Water Filter CTO10BB 3 Pack
- Price
- $64.83
- Rating
- 4.6/5
- Reviews
- 1,074
- Age
- 5y ago

PUREPLUS 5 Micron 10x4.5 Whole House Sediment & Carbon Water Filter 4PACK
- Price
- $54.14
- Rating
- 4.7/5
- Reviews
- 7,897
- Age
- 6y ago

PUREPLUS 1 Micron 2.5 x 10 Whole House CTO Carbon Water Filter 4 PACK
- Price
- $26.92
- Rating
- 4.6/5
- Reviews
- 7,791
- Age
- 9y ago
Newest
by launch date
5 Micron 10 x 4.5 Whole House Water Filter Compatible with GE FXHSC
- Price
- $36.93
- Rating
- 4.7/5
- Reviews
- 123
- Age
- 9mo ago

AQUA CREST Filter Replacement for PUR Plus Water Filter Replacement
- Price
- $12.28
- Rating
- 4.6/5
- Reviews
- 27,457
- Age
- 3y ago

PUREPLUS WFC5300A Under Sink Water Filter 22000 Gallons 99.99% Chlorine Reduction NSF/ANSI Certified Replacement for WFS5300A Under Counter Water Filtration System
- Price
- $39.66
- Rating
- 4.6/5
- Reviews
- 486
- Age
- 5y ago

PUREPLUS 5 Micron 10x4.5 Whole House Carbon Water Filter CTO10BB 3 Pack
- Price
- $64.83
- Rating
- 4.6/5
- Reviews
- 1,074
- Age
- 5y ago

PUREPLUS CRF950Z Pitcher Water Filter Replacement for Pur PPF900Z PPF951K PPT700W CR-1100C DS-1800Z CR-6000C PPT711W PPT711 PPT710W PPT111W PPT111R and All PUR Pitchers and Dispensers 4PACK
- Price
- $22.66
- Rating
- 4.2/5
- Reviews
- 3,013
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
40
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
45%
Top 20: 82%
Open market
3%
- PUREPLUS77%
- PUR10%
- GE4%
- Caehomly3%
- AQUA CREST2%
- ICEPURE2%
- Open — no brand owns it (3 brands, 3%)
Demand
Gxwh40l search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 8.9× · 6 of 12 months tracked
Search terms
Top Gxwh40l search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pureplus water filter replacement cartridge26K/yr
- pure plus water filter replacement13K/yr
- pureplus water filter10K/yr
- pure plus water filter7K/yr
- pureplus6K/yr
- gxwh40l replacement filter4K/yr
- gxwh40l4K/yr
- purplus water filter replacement2K/yr
Reviews and returns
What reviews say buyers love and hate about Gxwh40l
We read the reviews and the return reasons for every product selling here.
“Not a good filter”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gxwh40l questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









