Skip to content

Generalaire Humidifier Filter

Fail

Demand is soft, at -52.7% this quarter, so Generalaire Humidifier Filter is a Fail.

Flapen Score
43
43 / 100
Ranks 495 of 845 Appliances niches · −2 vs the category median of 45
Market size
$204K/yr17K searches / yr
90-day growth
-52.7%search demand this quarter
Competition
82%top-5 click share · 5 brands · 16 sellers

Flapen Score

Generalaire Humidifier Filter against its category

The dotted line is the Appliances average. Past it, Generalaire Humidifier Filter is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Generalaire Humidifier Filter market on Amazon at a glance

Shoppers on Amazon United States searched for Generalaire Humidifier Filter 17K times last year and spent an estimated $204K. All 5 brands take every click. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 28.6% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 28.6% of those searches ended in a purchase. Searches in the last 90 days moved -52.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $204K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-52.7%
Conversion, latest week
28.6%
Market size, estimated
$204Ka year
Peak month
December14.4× the quietest month
Top search term
990-13 humidifier vapor pad3K searches a year

02 · Price

A sale here is worth $42.68.

Listings sell for $42.68 on average, from $24.59 to $74.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $42.68 that is $4K to $11K a year per listing.

Average price
$42.68inside the $15 to $100 sweet spot
Price range
$24.59–$74.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$4K–$11K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 34.1% of listings are out of stock. The average listing ranks #773 within Humidifier Parts & Accessories. It carries 330 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
78%
Out of stock, average day
34.1%
Average rank
#773in Humidifier Parts & Accessories
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
330per listing
Listings tracked
9

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Generalaire Humidifier Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 212%
  • Brand 310%
  • Brand 45%
  • Brand 54%

Demand

Generalaire Humidifier Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMayAug

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 14.4×

Search terms

Top Generalaire Humidifier Filter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 990-13 humidifier vapor pad3K/yr
  • generalaire humidifier filter5K/yr
  • general aire humidifier filter replacement4K/yr
  • generalaire 990-133K/yr
  • general aire 990-13 humidifier pad2K/yr

Reviews and returns

What reviews say buyers love and hate about Generalaire Humidifier Filter

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Size-Overall”
1.2%of orders come back
“Fits great”
A buyer, on “Size-Overall”40% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Generalaire Humidifier Filter questions

Answered from the same tracked data.