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frss2623asj water filter

Worth a look

Shows searches that convert (12.2% search→purchase), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.

Market size 51Growth 44Conversion 95Competition 24Returns 82Price range 95Avg price 95Brand share 15Review moat 42Quality gap 17

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$42.12

avg listing price — sweet spot $15–$100

Price range

Incredible$29.01–$60.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Market size

Good$293K

$293K/yr · 57K searches

Growth

Okay+15.3%

90-day search growth — must beat 0% to launch

Review moat

Okay2,306.6

avg incumbent reviews — the moat a new listing must climb

Competition

Bad71%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad94%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, frss2623asj water filter is a $293K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 94% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

frss2623asj water filter market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
$253K–$337K
units × avg price
Conversion rate
12.2%
Avg BSR
#167
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
2.3%
Avg brand age
33 months
Avg seller age
185 days

Competition & brand share

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

25

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

3%

  • Frigidaire60%
  • TEEHAY15%
  • Water Bressvi10%
  • HOMELOVELY5%
  • Yatker4%
  • Stahomily3%
  • Open — no brand owns it (1 brand, 3%)

Demand

Weekly Amazon search volume, last 23 weeks — +15.3% search growth over the last 90 days.
1K600Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26Jul '26

Top frss2623asj water filter search terms

  • frigidaire water and air filter replacement13K/yr
  • frigidaire air and water filter combo7K/yr
  • frss2623asn water and air filter2K/yr
  • fppwfu01 and paultra2 water and air filter combo kit3K/yr
  • frigidaire water and air filter4K/yr
  • frigidaire water and air filter combo4K/yr
  • water and air filter for frigidaire refrigerator3K/yr
  • frss2623asj water and air filter4K/yr
  • grfs2853af water filter4K/yr
  • air and water filter for frigidaire7K/yr
All search terms

Top frss2623asj water filter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$44K30%$88K45%$132K60%$176K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about frss2623asj water filter

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Exact fit”

Value For Money21%

“Great Value”

Filtration15%

“Good filter”

Quality-Overall10%

“Great quality, very fair price and easy to install”

Advertised Vs Actual Product9%

“As advertised”

Assembly/Installation4%

“Easy Installation”

Ease Of Use3%

“Easy to use”

Leak-Proof2%

“It's compatible with my fridge and doesn't leak”

Efficiency2%

“Works great”

Water Resistance1%

“Cool water”

What buyers complain about

Filtration22%

“However,the air filters didn't fit at all,disappointed”

Size-Overall15%

“Does not fit”

Value For Money12%

“should be cheaper”

Leak-Proof9%

“All 3 filters leaked when I tried to get water”

Compatibility-Overall5%

“I doubt it will fit either”

Maintenance And Repair3%

“overall it cost me $50 first service, change and fixing the refrigerator cost me $380”

Functionality-Overall2%

“if you dont use the right filter by Frigidaire the reset wont reset”

Durability2%

“lasted only 2 1/2 months before becoming incredibly slow”

Ease Of Cleaning2%

“Air filter was dirty and looked used”

Pressure2%

“my water pressure from the fridge is awful”

Top return reasons

Size-Overall56%
Compatibility-Overall17%
Filtration16%
Advertised Vs Actual Product3%
Leak-Proof2%
Defective Material/Parts2%
Functionality-Overall1%
Value For Money1%
Product Condition1%
Water Resistance0%

Common questions

Is frss2623asj water filter profitable to sell on Amazon United States?
The niche generates $293K/yr across 15 tracked products. 10 of 10 products launched in the last 360 days are still selling. 90-day search growth is +15.3%. Flapen's verdict: Worth a look (50/100).
How competitive is the frss2623asj water filter niche?
7 brands and 25 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in frss2623asj water filter?
Top complaints mined from reviews: Filtration, Size-Overall, Value For Money. The return rate is 1.6%.
What does it cost to enter the frss2623asj water filter niche?
Listings span $29.01–$60.02; the average listing price is $42.12 (sweet spot $15–$100). The average incumbent carries 2,307 reviews — the moat a new listing must climb.