frgpaaf2
Worth a lookShows searches that convert (15.8% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.
Conversion
Incredible15.8%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.1M$2.1M/yr · 691K searches
Returns
Great1.2%return rate — above 5% kills the launch gate
Avg price
Great$18.88avg listing price — sweet spot $15–$100
Price range
Great$6.15–$54.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Review moat
Bad4,412.77avg incumbent reviews — the moat a new listing must climb
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad92%top-5 brand share — brand-locked demand
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, frgpaaf2 is a $2.1M/yr Amazon United States market (691K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 53/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
frgpaaf2 market data
- Units sold / yr
- 100K–125K
- avg 6,000–8,000/product
- Revenue / yr
- $1.9M–$2.4M
- units × avg price
- Conversion rate
- 15.8%
- Avg BSR
- #19
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 43 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
33
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
5%
- Frigidaire76%
- Netezza5%
- Langsum5%
- Funmit4%
- Omaeon3%
- DICHENY3%
- Open — no brand owns it (2 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 107 weeks — +0.1% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 12.6×
Top frgpaaf2 search terms
- frigidaire air filter replacement286K/yr
- frigidaire air filter57K/yr
- refrigerator air filters33K/yr
- pure air ultra 2 frigidaire filter30K/yr
- frigidaire gallery air filter replacement32K/yr
- pureair ultra 2 air filter frigidaire28K/yr
- air filter for frigidaire refrigerator27K/yr
- fridge air filter19K/yr
- paultra220K/yr
- refrigerator air filter replacement20K/yr
Top frgpaaf2 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FRIGIDAIRE PAULTRA2 Pure Air Ultra II Refrigerator Air Filter with Carbon Technology to Absorb Food Odors 3.8 Inch x 1.8 Inch White
Frigidaire$15.264.7★15,295 rev

Frigidaire PureAir AF-2 Air Filter
Frigidaire$18.294.8★2,731 rev

Frigidaire PAULTRAII2PK PAULTRA2 Pure Air Ultra II 2 Pack Air Filter 3.8 x 1.8 2 Count
Frigidaire$26.534.7★15,295 rev

Frigidaire PurePour PWF-1 (FPPWFU01) & PureAir Ultra II (PAULTRA2) Water & Air Filter Combo Kit
Frigidaire$54.614.7★1,933 rev

Paultra2 Refrigerator Air Filter Replacement Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179 4 Pack
Netezza$9.794.7★565 rev
Newest
by launch date
6 PACK Refrigerator Air Filter Replacement Compatible with Frigidaire
Zirvkan$6.1548 rev

6 PACK Refrigerator Air Filter Replacement for Paultra2 Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra II Electrolux 242047805 5303918847 EAP12364179
Langsum$6.93386 rev

Zyxor Paultra2 Refrigerator Filter for Frigidaire 4 Pack
Zyxor$7.68157 rev

Paultra2 Refrigerator Air Filter Replacement Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179 4 Pack
Netezza$9.79565 rev

DICHENY 6 PACK Refrigerator Air Filter Replacement for PAULTRA2 Compatible with Frigidaire Pure Air Ultra 2 Pure air Ultra II Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179
DICHENY$10.59829 rev
Trending
90-day click momentum
6 PACK Refrigerator Air Filter Replacement Compatible with Frigidaire
Zirvkan$6.154.8★

Zyxor Paultra2 Refrigerator Filter for Frigidaire 4 Pack
Zyxor$7.684.8★

Frigidaire PurePour PWF-1 (FPPWFU01) & PureAir Ultra II (PAULTRA2) Water & Air Filter Combo Kit
Frigidaire$54.614.7★

FRIGIDAIRE PAULTRA2 Pure Air Ultra II Refrigerator Air Filter with Carbon Technology to Absorb Food Odors 3.8 Inch x 1.8 Inch White
Frigidaire$15.264.7★

Paultra2 Refrigerator Air Filter Replacement Compatible with Frigidaire Pureair Ultra 2 Pure Air Ultra 2 Pureair Ultra ii and Electrolux 242047805 5303918847 EAP12364179 4 Pack
Netezza$9.794.7★
What buyers say about frgpaaf2
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome fit”
“Less expensive”
“Great air filter”
“Good Quality, Fresh Water”
“As Advertised”
“Ease to use”
“have not noticed any odors”
“Works great with my Frigidaire”
“Swapping out the old fridge air filter for these was straightforward”
“Its durable, it matches what i needed”
What buyers complain about
“Not only did the filter fail to perform as expected”
“Same as more expensive brand”
“Does not fit”
“Looks cheap”
“Not compatible”
“Lack of directions a bit confusing”
“Did not work”
“Air filter was dirty and looked used”
“Incorrect product description”
“Mine was so old the tape protecting the adhesive didn't want to come off without taking some of the adhesive”
Top return reasons
Common questions
- Is frgpaaf2 profitable to sell on Amazon United States?
- The niche generates $2.1M/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.1%. Flapen's verdict: Worth a look (53/100).
- How competitive is the frgpaaf2 niche?
- 8 brands and 33 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in frgpaaf2?
- Top complaints mined from reviews: Filtration, Value For Money, Size-Overall. The return rate is 1.2%.
- When does demand for frgpaaf2 peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 12.6× the quietest.
- What does it cost to enter the frgpaaf2 niche?
- Listings span $6.15–$54.61; the average listing price is $18.88 (sweet spot $15–$100). The average incumbent carries 4,413 reviews — the moat a new listing must climb.