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Eptwfu01 Frigidaire Water Filter

Eptwfu01 Frigidaire Water Filter clears our launch bar: a $1.5M/yr market growing +20.8% this quarter with returns at 1.4%.

Flapen Score

57
Launch it

Top 6% of 845 Appliances niches · +12 vs the category median of 45

Market size 86Growth 50Conversion 97Competition 14Returns 86Price range 95Avg price 95Brand share 21Review moat 25Quality gap 33
This niche Category average · 845 niches

Is Eptwfu01 Frigidaire Water Filter profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Eptwfu01 Frigidaire Water Filter is a $1.5M/yr Amazon United States market (237K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jul–Aug. Verdict: Launch it — 57/100.

Eptwfu01 Frigidaire Water Filter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Yes. Search demand moved +20.8% over the last 90 days and 15.9% of searches end in a purchase.

$1.5M

revenue / yr

Units sold / yr40K
Search volume / yr+20.8%237K
Conversion rate15.9%
Avg price$39.05

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers8 · 29
Top-5 product click share84%
Open market8%
Avg brand age22 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement100%
New entrants (1y)2· 2 succeeded
Avg rating4.5★
Avg reviews4,286

Top Eptwfu01 Frigidaire Water Filter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

$0$147K$294K$441K$588K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

29

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

5%

  • Frigidaire38%
  • PTWATER32%
  • ICEPURE12%
  • 4U PURE6%
  • MARRIOTTO4%
  • FOIRCEADAL3%
  • Open — no brand owns it (2 brands, 5%)

Eptwfu01 Frigidaire Water Filter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume237KCVR15.9%Products10Brands8Top 5 Brands92%OOS Rate5.6%Rating4.5★Reviews4,286Avg BSR#218
40K30KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 4.0×

Top Eptwfu01 Frigidaire Water Filter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • eptwfu01 frigidaire water filter53K/yr
  • eptwfu0150K/yr
  • eptwfu01 water filter15K/yr
  • puresource ultra 2 water filter13K/yr
  • frigidaire eptwfu0114K/yr
  • frigidaire water filter replacement eptwfu0113K/yr
  • frigidaire eptwfu01 water filter10K/yr
  • frigidaire puresource ultra 210K/yr
  • pure source ultra 2 water filter frigidaire10K/yr
  • puresource ultra 25K/yr

What reviews say buyers love and hate about Eptwfu01 Frigidaire Water Filter

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Size-Overall22%

Fit great

Value For Money21%

Great value

Filtration16%

Filter works well

Quality-Overall11%

Excellent quality, easy install, price is a bitter pill to swallow

Advertised Vs Actual Product10%

As advertised

What buyers complain about

81% of reviews
Filtration23%

Wrong filters

Leak-Proof17%

This leaks

Value For Money11%

Just wish they werent so crazy-expensive

Size-Overall8%

Didnt fit as listed

Compatibility-Overall7%

Not compatible

Eptwfu01 Frigidaire Water Filter return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

50%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
46%
2Compatibility-Overall
18%
3Filtration
17%
4Leak-Proof
5%
5Value For Money
4%

Common Eptwfu01 Frigidaire Water Filter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Eptwfu01 Frigidaire Water Filter 57/100 on Amazon United States — Launch it. The niche generates $1.5M/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved +20.8% over the last 90 days.
Search demand for Eptwfu01 Frigidaire Water Filter on Amazon United States peaks in Jul–Aug, where the busiest month runs 4.0× the quietest.