Is deviled egg containers with lid profitable to sell on Amazon United States?

The niche generates $2.7M/yr across 28 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is +28.8%. Flapen's verdict: Launch it (68/100).

How competitive is the deviled egg containers with lid niche?

17 brands and 24 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 64% of demand.

What do buyers complain about in deviled egg containers with lid?

Top complaints mined from reviews: Quality-Overall, Smell, Durability. The return rate is 1.7%.

When does demand for deviled egg containers with lid peak?

Demand peaks in Apr–Nov–Dec; the busiest month runs 6.9× the quietest.

What does it cost to enter the deviled egg containers with lid niche?

Listings span $9.69–$29.83; the average listing price is $19.04 (sweet spot $15–$100). The average incumbent carries 2,326 reviews — the moat a new listing must climb.

deviled egg containers with lid

Launch it

A $2.7M/yr market growing +28.8% this quarter with returns at 1.7% — clears our launch bar.

Market size

Incredible$2.7M

$2.7M/yr · 2.6M searches

Avg price

Great$19.04

avg listing price — sweet spot $15–$100

Returns

Great1.7%

return rate — above 6% kills the launch gate

Price range

Good$9.69–$29.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good64%

top-5 brand share — brands hold most of the demand

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+28.8%

90-day search growth — must beat 0% to launch

Review moat

Okay2,326.14

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, deviled egg containers with lid is a $2.7M/yr Amazon United States market (2.6M searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Launch it — 68/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 150K–200K; avg 5,000–6,000/product
Revenue / yr: $2.9M–$3.8M; units × avg price
Launch success: 86%; 6 of 7 new (360d)
Conversion rate: 5.5%
Avg BSR: #92
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 2.6%
Avg brand age: 38 months
Avg seller age: 165 days

Competition

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

50%

Top 20: 90%

Open market

31%

Snapware21%
HANSGO19%
Renmxj11%
MesRosa7%
PIUGERU6%
77L5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +28.8% search growth over the last 90 days.

Peak months: Apr, Nov, Dec · busiest ÷ quietest = 6.9×

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 28 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Snapware (2-Layer 24 Eggs) Plastic Detachable Deviled Egg Carrier Storage Container With Lid and Handle Freezer Dishwasher Microwave Safe

Snapware$13.554.8★11,891 rev

Renmxj Deviled Egg Containers with Lid (24 Eggs) 2026 Upgraded Acacia Wooden Deviled Egg Tray Platter for Party and Home Kitchen The Lid is Dishwasher Safe (Black)

Renmxj$29.834.5★223 rev

MesRosa 2 Pack Deviled Egg Containers with Lid and Handle Durable Clear Plastic Deviled Egg Carrier Storage 48 Eggs Stackable Egg Holder for Fridge Portable Tray Platter for Party & Picnics-White

MesRosa$23.114.7★442 rev

HANSGO Deviled Egg Containers with Lid 3PCS Deviled Egg Platter Carrier Holder Trays with 66 Slots for Party and Home Kitchen Green

HANSGO$19.804.1★7,590 rev

PIUGERU Deviled Egg Containers with Lid (Set of 2) Plastic Deviled Egg Tray Carrier with Handle for 48 Eggs Clear Storage Egg Platter for Devil Egg Fridge Stackable Portable Egg Holder

PIUGERU$23.494.6★1,001 rev

Newest

by launch date

Sevenblue Acacia Wood Deviled Egg Containers with Lid and Handle Portable Deviled Egg Platter for Easter Potlucks & Party Reversible Charcuterie Board Cutting Board

Sevenblue$24.24131 rev

4mo ago

VitalYang Deviled Egg Container with Lid Double Layer Egg Container 36 Count Deviled Egg Tray- Secure Lock & Handle Stackable Leak-Proof Design for Parties & Catering White

VitalYang$19.8149 rev

5mo ago

Sevenblue Acacia Wood Deviled Egg Containers with Lid and Handle Portable Deviled Egg Platter for Easter Potlucks & Party Reversible Charcuterie Board Cutting Board

Sevenblue$25.72131 rev

5mo ago

Deviled Egg Containers with Lid 24 Holes Round Deviled Egg Platter for Party and Kitchen Charcuterie Board Food Serving Container Holder for Countertop Carrier Supply House Warming Gifts New Home

DouMmantn$27.2817 rev

6mo ago

Renmxj Deviled Egg Containers with Lid 28 Holes Reversible Acacia Wooden Deviled Egg Platter The Lid Dishwasher Safe Ideal Gift for Women Kitchen & Party (Black)

Renmxj$21.88145 rev

7mo ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Amazing quality”

Ease Of Use10%

“Easy to use”

Storage Capacity7%

“still holds a surprising amount of food”

Advertised Vs Actual Product7%

“as advertised”

Strength7%

“These containers are sturdy”

Portability6%

“Pretty And Portable”

Ease Of Cleaning6%

“Easily cleaned”

Design-Overall5%

“I also like the dual-purpose design”

Value For Money5%

“Excellent price”

Size-Overall5%

“Love the size of it”

What buyers complain about

Quality-Overall13%

“Complete garbage”

Smell9%

“Horrible Smell”

Durability7%

“Breaks easily”

Dishwasher Safe7%

“Not for the dishwasher”

Ease Of Use6%

“was hard to open”

Strength6%

“Its not sturdy”

Material Quality4%

“the material feels super cheap”

Value For Money4%

“Way overpriced”

Handle Quality3%

“poorly constructed handle”

Size-Overall2%

“The lid wont fit”

Top return reasons

Size-Overall27%

Material Quality10%

Quality-Overall8%

Value For Money6%

Functionality-Overall6%

Strength6%

Advertised Vs Actual Product5%

Mechanism Issues3%

Smell3%

Ease Of Use3%

Common questions

Is deviled egg containers with lid profitable to sell on Amazon United States?: The niche generates $2.7M/yr across 28 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is +28.8%. Flapen's verdict: Launch it (68/100).
How competitive is the deviled egg containers with lid niche?: 17 brands and 24 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 64% of demand.
What do buyers complain about in deviled egg containers with lid?: Top complaints mined from reviews: Quality-Overall, Smell, Durability. The return rate is 1.7%.
When does demand for deviled egg containers with lid peak?: Demand peaks in Apr–Nov–Dec; the busiest month runs 6.9× the quietest.
What does it cost to enter the deviled egg containers with lid niche?: Listings span $9.69–$29.83; the average listing price is $19.04 (sweet spot $15–$100). The average incumbent carries 2,326 reviews — the moat a new listing must climb.

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deviled egg containers with lid

Market data

Competition

Demand & seasonality

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

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