Is deviled egg containers with lid profitable to sell on Amazon United States?

The niche generates $2.8M/yr across 29 tracked products. 7 of 8 products launched in the last 360 days are still selling. 90-day search growth is -41.7%. Flapen's verdict: Worth a look (62/100).

How competitive is the deviled egg containers with lid niche?

20 brands and 27 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in deviled egg containers with lid?

Top complaints mined from reviews: Quality-Overall, Strength, Durability. The return rate is 2.0%.

When does demand for deviled egg containers with lid peak?

Demand peaks in Apr–Nov–Dec; the busiest month runs 6.8× the quietest.

What does it cost to enter the deviled egg containers with lid niche?

Listings span $9.67–$29.79; the average listing price is $19.64 (sweet spot $15–$100). The average incumbent carries 2,017 reviews — the moat a new listing must climb.

deviled egg containers with lid

Worth a look

Shows a $2.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size

Incredible$2.8M

$2.8M/yr · 2.6M searches

Avg price

Great$19.64

avg listing price — sweet spot $15–$100

Returns

Great2.0%

return rate — above 5% kills the launch gate

Price range

Good$9.67–$29.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good5.6%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,017

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-41.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, deviled egg containers with lid is a $2.8M/yr Amazon United States market (2.6M searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Apr–Nov–Dec. Verdict: Worth a look — 62/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

deviled egg containers with lid market data

Units sold / yr: 150K–200K; avg 5,000–6,000/product
Revenue / yr: $2.9M–$3.9M; units × avg price
Conversion rate: 5.6%
Avg BSR: #31
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 3.3%
Avg brand age: 39 months
Avg seller age: 175 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

47%

Top 20: 89%

Open market

35%

Snapware21%
HANSGO17%
Renmxj10%
PIUGERU7%
OJYUDD5%
MesRosa4%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — -41.7% search growth over the last 90 days.

Peak months: Apr, Nov, Dec · busiest ÷ quietest = 6.8×

Open Trend

Top deviled egg containers with lid search terms

deviled egg containers with lid960K/yr -31.9%6.6% conv.
deviled egg platter594K/yr -65.1%2.6% conv.
deviled egg tray290K/yr -36.7%3.7% conv.
deviled egg carrier141K/yr -18.9%4.9% conv.
egg carrier39K/yr +6.3%0.8% conv.
deviled egg tray with lid64K/yr -42.6%4.8% conv.
devil eggs trays with lids54K/yr -18.1%4.4% conv.
deviled egg container49K/yr -17.3%4.0% conv.
deviled egg plate56K/yr -61.6%1.2% conv.
deviled egg holder59K/yr -40.1%4.2% conv.

All search terms

Top deviled egg containers with lid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Snapware (2-Layer 24 Eggs) Plastic Detachable Deviled Egg Carrier Storage

Snapware$13.444.8★11,965 rev

Renmxj Deviled Egg Containers with Lid Acacia Wooden Base with 24 Slots

Renmxj$29.154.6★279 rev

PIUGERU Deviled Egg Containers with Lid (Set of 2) Plastic Tray Carrier with Handle Holds Up to 48 Clear Storage Platter for Devil Egg Portable Fridge Stackable Platter Holder

PIUGERU$23.454.6★1,031 rev

HANSGO Deviled Egg Containers with Lid 3 PCS Deviled Egg Platter Carrier

HANSGO$19.874.1★7,641 rev

HANSGO Deviled Egg Containers with Lid Deviled Egg Platter Carrier Green

HANSGO$13.884.1★7,641 rev

Newest

by launch date

Sevenblue Deviled Egg Containers with Lid Double-Sided Locking Design

Sevenblue$24.17147 rev

4mo ago

VitalYang Deviled Egg Container with Lid Double Layer Egg Container 36 Count Deviled Egg Tray- Secure Lock & Handle Stackable Leak-Proof Design for Parties & Catering White

VitalYang$18.5172 rev

5mo ago

Renmxj Deviled Egg Containers with Lid Acacia Wooden Base with 28 Slots

Renmxj$21.3684 rev

7mo ago

Cmaqpw 3 Layer Deviled Egg Containers with Lid Portable Deviled Egg with Handle Egg Carrier Holder Tray with 72 Holes for Thanksgiving Day Party Favor Home Kitchen Refrigerator Supplies

Cmaqpw$15.14184 rev

9mo ago

YETESON Deviled Egg Containers with Lid 2 Pack 48 Count Hidden Handle Blue

YETESON$22.74228 rev

11mo ago

What buyers say about deviled egg containers with lid

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Amazing quality”

Ease Of Use12%

“Easy to use”

Portability7%

“Pretty And Portable”

Storage Capacity6%

“Great storage”

Strength6%

“the lid is sturdy”

Advertised Vs Actual Product6%

“as advertised”

Design-Overall5%

“I also like the dual-purpose design”

Size-Overall5%

“Fits eggs perfectly”

Ease Of Cleaning5%

“Cleans up nice”

Value For Money5%

“Excellent price”

What buyers complain about

Quality-Overall14%

“Bad quality- broke on day 1”

Strength10%

“Flimsy”

Durability9%

“Breaks easily”

Smell9%

“Strong unpleasant smell”

Dishwasher Safe6%

“not suitable for the dishwasher”

Ease Of Use6%

“they dont close very well”

Material Quality4%

“the material feels super cheap”

Value For Money3%

“it cost to much to send back”

Handle Quality3%

“Handle was broken on product can clip together”

Size-Overall2%

“The lid wont fit”

Top return reasons

Size-Overall28%

Quality-Overall10%

Material Quality9%

Strength7%

Functionality-Overall7%

Advertised Vs Actual Product5%