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Dc97-20621a

a concentrated shelf (top 5 take 94% of clicks) — Dc97-20621a doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 682 of 845 Appliances niches · −7 vs the category median of 45

Market size 20Growth 25Conversion 98Competition 5Returns 26Price range 95Avg price 95Brand share 15Review moat 91Quality gap 24
This niche Category average · 845 niches

Is Dc97-20621a profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Dc97-20621a is a $82K/yr Amazon United States market (15K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 38/100.

Dc97-20621a: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +0.4% over the last 90 days and 16.9% of searches end in a purchase.

$82K

revenue / yr

Units sold / yr3K
Search volume / yr+0.4%15K
Conversion rate16.9%
Avg price$32.74

Who owns the niche?

The top 5 brands hold 94% of demand, so 6% of the market is open.

6%

open market share

Brands · sellers7 · 10
Top-5 product click share94%
Open market6%
Avg brand age25 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 7 products

Sponsored placement100%
New entrants (1y)3· 2 succeeded
Avg rating4.6★
Avg reviews181

Top Dc97-20621a products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

$0$12K$25K$37K$49K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

10

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

3%

  • Garsoo47%
  • Cusvivid22%
  • prime&swift12%
  • Pulluty8%
  • Techecook4%
  • APPLIANCEMATES3%
  • Open — no brand owns it (1 brand, 3%)

Dc97-20621a demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume15KCVR16.9%Products7Brands7Top 5 Brands94%OOS Rate3.3%Rating4.6★Reviews181Avg BSR#141
300200Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26Jul '26

What reviews say buyers love and hate about Dc97-20621a

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Size-Overall24%

Exact fit

Quality-Overall17%

The build quality actually feels solid for the size

Value For Money15%

Worth every penny

Advertised Vs Actual Product8%

Works as advertised

Ease Of Use5%

was very easy

What buyers complain about

74% of reviews
Defective Material/Parts23%

The plastic piece that covers the fuze came in broken

Durability22%

Didnt last

Noise Level8%

motor is a bit louder than the OEM when installed and tested

Quality-Overall5%

Quality control is not the best with this one

Size-Overall3%

This did not fit my washer exactly

Dc97-20621a return rate & reasons

Why buyers send it back, as a share of all return requests.

5.0%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
31%
2Size-Overall
19%
3Compatibility-Overall
9%
4Functionality-Overall
6%
5Value For Money
6%

Common Dc97-20621a questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dc97-20621a 38/100 on Amazon United States — Skip it. The niche generates $82K/yr across 7 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved +0.4% over the last 90 days.
Dc97-20621a buyers on Amazon United States complain most about Defective Material/Parts, Durability, Noise Level, the themes mined from the niche's reviews. Its return rate is 5.0%.