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Black and Decker Portable Washing Machine

Fail

The top 5 brands take 100% of clicks, so Black and Decker Portable Washing Machine is a Fail.

Flapen Score
28
28 / 100
Ranks 828 of 845 Appliances niches · −17 vs the category median of 45
Market size
$719K/yr232K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
77%top-5 click share · 4 brands · 10 sellers

Flapen Score

Black and Decker Portable Washing Machine against its category

The dotted line is the Appliances average. Past it, Black and Decker Portable Washing Machine is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black and Decker Portable Washing Machine market on Amazon at a glance

Shoppers on Amazon United States searched for Black and Decker Portable Washing Machine 232K times last year and spent an estimated $719K. All 4 brands take every click. Demand peaks in Mar–Oct. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $719K a year.

Searches, last 12 months
232K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
0.9%
Market size, estimated
$719Ka year
Peak month
October1.7× the quietest month
Top search term
black and decker portable washer71K searches a year

02 · Price

A sale here is worth $347.94.

Listings sell for $347.94 on average, from $225.47 to $496.72. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $347.94 that is $35K to $87K a year per listing.

Average price
$347.94above the $15 to $100 sweet spot
Price range
$225.47–$496.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$35K–$87K
Returns
7.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #6 within Laundry Appliances. It carries 6,045 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
73%
Out of stock, average day
1.9%
Average rank
#6in Laundry Appliances
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
6,045per listing
Listings tracked
11

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Black and Decker Portable Washing Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 228%
  • Brand 37%
  • Brand 42%

Demand

Black and Decker Portable Washing Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Oct · busiest ÷ quietest = 1.7×

Search terms

Top Black and Decker Portable Washing Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black and decker portable washer71K/yr
  • comfee portable washing machine47K/yr
  • black and decker washing machine19K/yr
  • black decker portable washer19K/yr
  • black and decker washer11K/yr
  • black and decker portable washing machine10K/yr
  • black and decker portable washer and dryer12K/yr
  • black decker washer4K/yr
  • black decker washing machine6K/yr
  • black and decker washer portable7K/yr

Reviews and returns

What reviews say buyers love and hate about Black and Decker Portable Washing Machine

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Durability”
7.1%of orders come back
“it definitely is not durable”
A buyer, on “Durability”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Black and Decker Portable Washing Machine questions

Answered from the same tracked data.