Skip to content

240337103

Fail

Shoppers spend an estimated $74K a year here, so 240337103 is a Fail.

Flapen Score
49
49 / 100
Top 31% of 845 Appliances niches · +4 vs the category median of 45
Market size
$74K/yr11K searches / yr
90-day growth
+7.9%search demand this quarter
Competition
76%top-5 click share · 11 brands · 16 sellers

Flapen Score

240337103 against its category

The dotted line is the Appliances average. Past it, 240337103 is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 240337103 market on Amazon at a glance

Shoppers on Amazon United States searched for 240337103 11K times last year and spent an estimated $74K. The top 5 brands take 86% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 14.0% of those searches ended in a purchase.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved +7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
+7.9%
Conversion, latest week
14.0%
Market size, estimated
$74Ka year
Peak month
August1.6× the quietest month
Top search term
2403371039K searches a year

02 · Price

A sale here is worth $48.62.

Listings sell for $48.62 on average, from $20.65 to $80.30. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $48.62 that is $5K to $12K a year per listing.

Average price
$48.62inside the $15 to $100 sweet spot
Price range
$20.65–$80.30
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$5K–$12K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #243 within Refrigerator Parts & Accessories. It carries 302 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
38%
Out of stock, average day
3.0%
Average rank
#243in Refrigerator Parts & Accessories
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
302per listing
Listings tracked
13

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top 240337103 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

11 rising

Sellers

16

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

11%

  • Brand 135%
  • Brand 225%
  • Brand 314%
  • Brand 49%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 11%)

Demand

240337103 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300200Spike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Reviews and returns

What reviews say buyers love and hate about 240337103

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Size-Overall”
48%of negative reviews mention “Size-Overall”
2.5%of orders come back
“But they are too large”
A buyer, on “Size-Overall”48% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 240337103 questions

Answered from the same tracked data.