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15 Inch Undercounter Refrigerator

Fail

Prices span $119.90–$534.62, mostly outside the sweet spot, so 15 Inch Undercounter Refrigerator is a Fail.

Flapen Score
39
39 / 100
Ranks 660 of 845 Appliances niches · −6 vs the category median of 45
Market size
$46K/yr16K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
46%top-5 click share · 13 brands · 14 sellers

Flapen Score

15 Inch Undercounter Refrigerator against its category

The dotted line is the Appliances average. Past it, 15 Inch Undercounter Refrigerator is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 15 Inch Undercounter Refrigerator market on Amazon at a glance

Shoppers on Amazon United States searched for 15 Inch Undercounter Refrigerator 16K times last year and spent an estimated $46K. The top 5 brands take 77% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 16K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
16K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
0.9%
Market size, estimated
$46Ka year
Peak month
December1.6× the quietest month
Top search term
15 inch beverage cooler4K searches a year

02 · Price

A sale here is worth $330.53.

Listings sell for $330.53 on average, from $119.90 to $534.62. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $330.53 that is $0 to $33K a year per listing.

Average price
$330.53above the $15 to $100 sweet spot
Price range
$119.90–$534.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$33K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #57 within Refrigerators, Freezers & Ice Makers. It carries 665 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
38%
Out of stock, average day
22.3%
Average rank
#57in Refrigerators, Freezers & Ice Makers
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
665per listing
Listings tracked
21

04 · Newcomers

6 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
6Amazon's first-year sales bar
Average brand age
43 months

Products

Top 15 Inch Undercounter Refrigerator products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

14

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

46%

Top 20: 98%

Open market

18%

  • Brand 123%
  • Brand 218%
  • Brand 315%
  • Brand 412%
  • Brand 58%
  • Brand 66%
  • Open — no brand owns it (7 brands, 18%)

Demand

15 Inch Undercounter Refrigerator search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMayAug

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top 15 Inch Undercounter Refrigerator search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 15 inch beverage cooler4K/yr
  • 15 inch beverage refrigerator6K/yr
  • 15 inch wide compact refrigerator3K/yr
  • 15 inch undercounter refrigerator2K/yr
  • 15 inch beverage refrigerator under counter800/yr

Reviews and returns

What reviews say buyers love and hate about 15 Inch Undercounter Refrigerator

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Storage Capacity”
18%of negative reviews mention “Noise Level”
2.0%of orders come back
“Too loud”
A buyer, on “Noise Level”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common 15 Inch Undercounter Refrigerator questions

Answered from the same tracked data.