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1040 Super Wick Humidifier Filter

Fail

Demand is soft, at -83.3% this quarter, so 1040 Super Wick Humidifier Filter is a Fail.

Flapen Score
34
34 / 100
Ranks 787 of 845 Appliances niches · −11 vs the category median of 45
Market size
$32K/yr7K searches / yr
90-day growth
-83.3%search demand this quarter
Competition
100%top-5 click share · 2 brands · 13 sellers

Flapen Score

1040 Super Wick Humidifier Filter against its category

The dotted line is the Appliances average. Past it, 1040 Super Wick Humidifier Filter is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 1040 Super Wick Humidifier Filter market on Amazon at a glance

Shoppers on Amazon United States searched for 1040 Super Wick Humidifier Filter 7K times last year and spent an estimated $32K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 15.4% of those searches ended in a purchase.

Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.4% of those searches ended in a purchase. Searches in the last 90 days moved -83.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
7K
Growth, 90 days vs prior 90
-83.3%
Conversion, latest week
15.4%
Market size, estimated
$32Ka year
Top search term
aircare 1040 super wick3K searches a year

02 · Price

A sale here is worth $29.35.

Listings sell for $29.35 on average, from $20.36 to $34.93. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $29.35 that is $3K to $7K a year per listing.

Average price
$29.35inside the $15 to $100 sweet spot
Price range
$20.36–$34.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

33% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #117 within Humidifier Parts & Accessories. It carries 2,749 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
67%
Out of stock, average day
14.2%
Average rank
#117in Humidifier Parts & Accessories
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
2,749per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top 1040 Super Wick Humidifier Filter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

13

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 171%
  • Brand 229%

Demand

1040 Super Wick Humidifier Filter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350250Spike '26JanFebMarAprMayJunJulAug

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 20.6× · 8 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about 1040 Super Wick Humidifier Filter

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Ease Of Use”
0.7%of orders come back
“Easy to use”
A buyer, on “Ease Of Use”33% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common 1040 Super Wick Humidifier Filter questions

Answered from the same tracked data.