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Charcoal

Fail

The top 5 products take 100% of clicks, so Charcoal is a Fail.

Flapen Score
24
24 / 100
Ranks 5 of 5 Garden niches · −11 vs the category median of 35
Market size
$3K/yr6K searches / yr
90-day growth
-23.7%search demand this quarter
Competition
100%top-5 click share · 3 brands · 7 sellers

Flapen Score

Charcoal against its category

The dotted line is the Garden average. Past it, Charcoal is stronger. Inside it, weaker.

24Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Charcoal market on Amazon at a glance

Shoppers on Amazon Singapore searched for Charcoal 6K times last year and spent an estimated $3K. All 3 brands take every click. Demand peaks in Oct. Flapen scores it 24 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.

Searches, last 12 months
6K
Growth, 90 days vs prior 90
-23.7%
Conversion, latest week
2.0%
Market size, estimated
$3Ka year
Peak month
October1.8× the quietest month
Top search term
charcoal4K searches a year

02 · Price

A sale here is worth $23.97.

Listings sell for $23.97 on average, from $2.18 to $41.27. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $23.97 that is $0 to $2K a year per listing.

Average price
$23.97inside the $15 to $100 sweet spot
Price range
$2.18–$41.27
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #5 within Garden. It carries 1,595 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
67%
Out of stock, average day
10.0%
Average rank
#5in Garden
Average rating
4.65 starsAmazon Singapore average 4.47 stars
Average reviews
1,595per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Charcoal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 155%
  • Brand 235%
  • Brand 311%

Demand

Charcoal search demand

Weekly searches over the year, seasonality beneath. Pick a range.

250150Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMar

Peak months: Oct · busiest ÷ quietest = 1.8×

Search terms

Top Charcoal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • charcoal4K/yr
  • charcoal bbq894/yr
  • bbq charcoal645/yr

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Charcoal questions

Answered from the same tracked data.