Charcoal
FailThe top 5 products take 100% of clicks, so Charcoal is a Fail.
- Flapen Score
- 24 / 100Ranks 5 of 5 Garden niches · −11 vs the category median of 3524
- Market size
- $3K/yr6K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 100%top-5 click share · 3 brands · 7 sellers
Flapen Score
Charcoal against its category
The dotted line is the Garden average. Past it, Charcoal is stronger. Inside it, weaker.
Market
The Charcoal market on Amazon at a glance
Shoppers on Amazon Singapore searched for Charcoal 6K times last year and spent an estimated $3K. All 3 brands take every click. Demand peaks in Oct. Flapen scores it 24 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3K a year.
- Searches, last 12 months
- 6K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $3Ka year
- Peak month
- October1.8× the quietest month
- Top search term
- charcoal4K searches a year
02 · Price
A sale here is worth $23.97.
Listings sell for $23.97 on average, from $2.18 to $41.27. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $23.97 that is $0 to $2K a year per listing.
- Average price
- $23.97inside the $15 to $100 sweet spot
- Price range
- $2.18–$41.27
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #5 within Garden. It carries 1,595 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 67%
- Out of stock, average day
- 10.0%
- Average rank
- #5in Garden
- Average rating
- 4.65 starsAmazon Singapore average 4.47 stars
- Average reviews
- 1,595per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Charcoal products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Weber Charcoal Briquettes
- Price
- $41.27
- Rating
- 4.8/5
- Reviews
- 4,223
- Age
- 6y ago

FYRO Binchotan-Style Fruit Wood BBQ Charcoal Logs (10kg) Great for use in BBQ Grills and with smoking wood
- Price
- $30.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3y ago

Weber 18486 Barbecue Stove Safe Charcoal Bricket 11.0 lbs (5 kg) Boxed 100% Natural Material Gentle on People Environment and Ingredients
- Price
- $25.11
- Rating
- 4.4/5
- Reviews
- 341
- Age
- 3y ago

FYRO Premium Fruit Wood Lump Charcoal (4kg) Great for BBQ Grills Smokeless when lighting
- Price
- $21.89
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4y ago

White Magic WM-EB-CKWB-CF Eco Basics Compost Bin Charcoal Filter - 5Pack
- Price
- $2.18
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 1y ago
Trending
estimated 90-day click momentum
White Magic WM-EB-CKWB-CF Eco Basics Compost Bin Charcoal Filter - 5Pack
- Price
- $2.18
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 1y ago

Weber Charcoal Briquettes
- Price
- $41.27
- Rating
- 4.8/5
- Reviews
- 4,223
- Age
- 6y ago

Weber 18486 Barbecue Stove Safe Charcoal Bricket 11.0 lbs (5 kg) Boxed 100% Natural Material Gentle on People Environment and Ingredients
- Price
- $25.11
- Rating
- 4.4/5
- Reviews
- 341
- Age
- 3y ago

FYRO Binchotan-Style Fruit Wood BBQ Charcoal Logs (10kg) Great for use in BBQ Grills and with smoking wood
- Price
- $30.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3y ago

Weber Briquettes (4 kg) for a long and constant burning ideal for long grilling of food 100% natural wood EU product sustainably obtained FSC certified (17590)
- Price
- $23.31
- Rating
- 4.6/5
- Reviews
- 4,967
- Age
- 6y ago
Newest
by launch date
White Magic WM-EB-CKWB-CF Eco Basics Compost Bin Charcoal Filter - 5Pack
- Price
- $2.18
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 1y ago

Weber 18486 Barbecue Stove Safe Charcoal Bricket 11.0 lbs (5 kg) Boxed 100% Natural Material Gentle on People Environment and Ingredients
- Price
- $25.11
- Rating
- 4.4/5
- Reviews
- 341
- Age
- 3y ago

FYRO Binchotan-Style Fruit Wood BBQ Charcoal Logs (10kg) Great for use in BBQ Grills and with smoking wood
- Price
- $30.05
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3y ago

FYRO Premium Fruit Wood Lump Charcoal (4kg) Great for BBQ Grills Smokeless when lighting
- Price
- $21.89
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4y ago

Weber Charcoal Briquettes
- Price
- $41.27
- Rating
- 4.8/5
- Reviews
- 4,223
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
7
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Weber55%
- FYRO35%
- Eco Basics11%
Demand
Charcoal search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.8×
Search terms
Top Charcoal search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- charcoal4K/yr
- charcoal bbq894/yr
- bbq charcoal645/yr
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Charcoal questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








