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Lightning Cable

Fail

The top 5 brands take 100% of clicks, so Lightning Cable is a Fail.

Flapen Score
39
39 / 100
Top 20% of 287 Electronics niches · +7 vs the category median of 32
Market size
$6K/yr10K searches / yr
90-day growth
+1.4%search demand this quarter
Competition
58%top-5 click share · 6 brands · 8 sellers

Flapen Score

Lightning Cable against its category

The dotted line is the Electronics average. Past it, Lightning Cable is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lightning Cable market on Amazon at a glance

Shoppers on Amazon Singapore searched for Lightning Cable 10K times last year and spent an estimated $6K. The top 5 brands take 100% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+1.4%
Conversion, latest week
4.0%
Market size, estimated
$6Ka year
Top search term
lightning cable4K searches a year

02 · Price

A sale here is worth $14.96.

Listings sell for $14.96 on average, from $9.00 to $24.32. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $14.96 that is $0 to $1K a year per listing.

Average price
$14.96under the $15 to $100 sweet spot
Price range
$9.00–$24.32
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 29.4% of listings are out of stock. The average listing ranks #11 within Electronics. It carries 4,709 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
29.4%
Average rank
#11in Electronics
Average rating
4.41 starsAmazon Singapore average 4.47 stars
Average reviews
4,709per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Lightning Cable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 flat

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

0%

  • Brand 168%
  • Brand 213%
  • Brand 38%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (0%)

Demand

Lightning Cable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400300Spike '25Black Friday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.2× · 11 of 12 months tracked

Search terms

Top Lightning Cable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lightning cable4K/yr
  • usb c to lightning cable1K/yr
  • iphone charger cable811/yr
  • iphone cable933/yr
  • apple cable640/yr
  • usb c to lightning608/yr
  • usb to lightning cable385/yr
  • ugreen lightning cable414/yr
  • iphone charging cable465/yr
  • apple lightning cable362/yr

Reviews and returns

What reviews say buyers love and hate about Lightning Cable

We read the reviews and the return reasons for every product selling here.

1.0%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

Keep looking

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FAQ

Common Lightning Cable questions

Answered from the same tracked data.