Fire Stick
a small market ($0/yr) — Fire Stick doesn't clear our bar today.
Flapen Score
Ranks 155 of 287 Electronics niches · −2 vs the category median of 32
Is Fire Stick profitable on Amazon?
According to Flapen's Amazon Singapore niche tracking, Fire Stick is a $0/yr Amazon Singapore market (9K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 30/100.
Fire Stick: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +26.2% over the last 90 days and 0.0% of searches end in a purchase.
$0
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 8 products
Top Fire Stick products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Roku Streaming Stick 2025 - HD Roku Streaming Device for TV with Voice Remote - Free & Live TV
- Price
- $54.42
- Rating
- 4.7/5
- Reviews
- 30,604
- Age
- 1y ago
Roku Streaming Stick 4K Streaming Device 4K/HDR/Dolby Vision with Voice Remote and TV Controls
- Price
- $63.06
- Rating
- 4.6/5
- Reviews
- 254
- Age
- 2y ago
Roku Express 4K+ | Roku Streaming Device 4K/HDR with Voice Remote Free & Live TV
- Price
- $52.63
- Rating
- 4.7/5
- Reviews
- 99,591
- Age
- 5y ago
Xiaomi TV Mi Stick
- Price
- $53.99
- Rating
- 4.2/5
- Reviews
- 18,570
- Age
- 6y ago
Roku Streaming Stick+ | HD/4K/HDR Streaming Device with Long-range Wireless and Roku Voice Remote with TV Controls
- Price
- $70.79
- Rating
- 4.7/5
- Reviews
- 129,876
- Age
- 8y ago
Trending
90-day click momentumRoku Streaming Stick+ | HD/4K/HDR Streaming Device with Long-range Wireless and Roku Voice Remote with TV Controls
- Price
- $70.79
- Rating
- 4.7/5
- Reviews
- 129,876
- Age
- 8y ago
Roku Streaming Stick 2025 - HD Roku Streaming Device for TV with Voice Remote - Free & Live TV
- Price
- $54.42
- Rating
- 4.7/5
- Reviews
- 30,604
- Age
- 1y ago
Roku Express 4K+ | HD/4K/HDR Streaming Device with Voice Remote TV Controls Fast Wi-Fi Premium HDMI Cable and Easy Setup
- Price
- $52.28
- Rating
- 4.8/5
- Reviews
- 497
- Age
- 2y ago
Roku Ultra - Ultimate Streaming Player - 4K Streaming Device for TV with HDR10+ Dolby Vision & Atmos - Bluetooth & Wi-Fi 6- Rechargeable Voice Remote Pro with Backlit Buttons - Free & Live TV
- Price
- $134.37
- Rating
- 4.5/5
- Reviews
- 8,119
- Age
- 1y ago
Roku Express 4K+ | Roku Streaming Device 4K/HDR with Voice Remote Free & Live TV
- Price
- $52.63
- Rating
- 4.7/5
- Reviews
- 99,591
- Age
- 5y ago
Newest
by launch dateRoku Streaming Stick 2025 - HD Roku Streaming Device for TV with Voice Remote - Free & Live TV
- Price
- $54.42
- Rating
- 4.7/5
- Reviews
- 30,604
- Age
- 1y ago
Roku Ultra - Ultimate Streaming Player - 4K Streaming Device for TV with HDR10+ Dolby Vision & Atmos - Bluetooth & Wi-Fi 6- Rechargeable Voice Remote Pro with Backlit Buttons - Free & Live TV
- Price
- $134.37
- Rating
- 4.5/5
- Reviews
- 8,119
- Age
- 1y ago
Roku Streaming Stick 4K Streaming Device 4K/HDR/Dolby Vision with Voice Remote and TV Controls
- Price
- $63.06
- Rating
- 4.6/5
- Reviews
- 254
- Age
- 2y ago
Roku Express 4K+ | HD/4K/HDR Streaming Device with Voice Remote TV Controls Fast Wi-Fi Premium HDMI Cable and Easy Setup
- Price
- $52.28
- Rating
- 4.8/5
- Reviews
- 497
- Age
- 2y ago
Roku Express 4K+ | Roku Streaming Device 4K/HDR with Voice Remote Free & Live TV
- Price
- $52.63
- Rating
- 4.7/5
- Reviews
- 99,591
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.
Brands
2 falling
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
88%
Top 20: 100%
Open market
0%
- Roku90%
- XIAOMI10%
Fire Stick demand & seasonality
Weekly search volume, with the niche's key stats alongside.
What reviews say buyers love and hate about Fire Stick
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Really happy with this Roku Streaming Stick 4K”
“very good value for the price”
“Setup was quick”
“Picture quality is clear and sharp, and all the main apps work perfectly”
“the interface is very easy to use”
Fire Stick return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fire Stick questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
