Skip to content

Digital Photo Frame

Fail

The top 5 brands take 100% of clicks, so Digital Photo Frame is a Fail.

Flapen Score
26
26 / 100
Ranks 205 of 287 Electronics niches · −6 vs the category median of 32
Market size
$13K/yr15K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
88%top-5 click share · 5 brands · 14 sellers

Flapen Score

Digital Photo Frame against its category

The dotted line is the Electronics average. Past it, Digital Photo Frame is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Digital Photo Frame market on Amazon at a glance

Shoppers on Amazon Singapore searched for Digital Photo Frame 15K times last year and spent an estimated $13K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
0.5%
Market size, estimated
$13Ka year
Peak month
December4.9× the quietest month
Top search term
digital photo frame11K searches a year

02 · Price

A sale here is worth $160.92.

Listings sell for $160.92 on average, from $58.43 to $294.93. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $160.92 that is $0 to $16K a year per listing.

Average price
$160.92above the $15 to $100 sweet spot
Price range
$58.43–$294.93
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
1.2%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

13% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 27.1% of listings are out of stock. The average listing ranks #5 within Electronics. It carries 2,928 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
63%
Out of stock, average day
27.1%
Average rank
#5in Electronics
Average rating
4.59 starsAmazon Singapore average 4.47 stars
Average reviews
2,928per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Digital Photo Frame products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

14

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 139%
  • Brand 224%
  • Brand 319%
  • Brand 414%
  • Brand 54%

Demand

Digital Photo Frame search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.9×

Search terms

Top Digital Photo Frame search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • digital photo frame11K/yr
  • aura frame2K/yr
  • digital frame1K/yr
  • digital picture frame540/yr
  • aura digital photo frame1K/yr
  • aura mason luxe465/yr

Reviews and returns

What reviews say buyers love and hate about Digital Photo Frame

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Functionality-Overall”
33%of negative reviews mention “Software/Application”
1.2%of orders come back
“I had a lot of issue uploading pictures from the app”
A buyer, on “Software/Application”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

Keep looking

Related niches

Niches in the same category that score near this one. Research these next.

FAQ

Common Digital Photo Frame questions

Answered from the same tracked data.