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Cctv

Fail

The top 5 brands take 100% of clicks, so Cctv is a Fail.

Flapen Score
31
31 / 100
Ranks 148 of 287 Electronics niches · −1 vs the category median of 32
Market size
$6K/yr10K searches / yr
90-day growth
-1.2%search demand this quarter
Competition
80%top-5 click share · 3 brands · 21 sellers

Flapen Score

Cctv against its category

The dotted line is the Electronics average. Past it, Cctv is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cctv market on Amazon at a glance

Shoppers on Amazon Singapore searched for Cctv 10K times last year and spent an estimated $6K. All 3 brands take every click. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
-1.2%
Conversion, latest week
1.5%
Market size, estimated
$6Ka year
Top search term
cctv camera for home2K searches a year

02 · Price

A sale here is worth $38.12.

Listings sell for $38.12 on average, from $21.97 to $64.97. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $38.12 that is $0 to $4K a year per listing.

Average price
$38.12inside the $15 to $100 sweet spot
Price range
$21.97–$64.97
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.4%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #18 within Electronics. It carries 13,846 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
91%
Out of stock, average day
7.3%
Average rank
#18in Electronics
Average rating
4.54 starsAmazon Singapore average 4.47 stars
Average reviews
13,846per listing
Listings tracked
11

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cctv products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 29%
  • Brand 37%

Demand

Cctv search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Black Friday '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.5× · 11 of 12 months tracked

Search terms

Top Cctv search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cctv camera for home2K/yr
  • cctv2K/yr
  • cctv camera691/yr
  • wifi camera936/yr
  • ip camera627/yr
  • tapo c210650/yr
  • indoor camera771/yr
  • home security camera674/yr
  • security camera wireless370/yr

Reviews and returns

What reviews say buyers love and hate about Cctv

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Value For Money”
1.4%of orders come back
“Great value for money”
A buyer, on “Value For Money”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

7 topics

NegativePositive

Keep looking

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Niches in the same category that score near this one. Research these next.

FAQ

Common Cctv questions

Answered from the same tracked data.